Chief Growth Officer
2 weeks ago
Warroom Inc is a highly specialized programmatic advertising agency focused 100% on digital media buying. We value your aspirations and help you set goals to achieve those milestones.
About the Role
This hybrid role requires 3 days a week in the office with the first 3 months of onboarding fully in the office. Our Vancouver office is located at 210 W Broadway, and our office hours are 9-5 pm.
Main Responsibilities:
- We are seeking an experienced professional to develop and implement strategic plans to drive business growth and meet key performance indicators (KPIs).
- The ideal candidate will also implement new project management tools and streamline workflows to increase productivity.
- Leadership of the Campaigns and Data & Reporting teams is a crucial aspect of this role.
- Analysis of gathered campaign data will be used to develop and refine strategies for key clients (1-2 clients).
Key Responsibilities Continued:
- Optimization strategies on top accounts will be led by the successful candidate, identifying and leveraging growth opportunities.
- The creation of comprehensive optimization reports and provision of insights and recommendations to surpass set goals is another critical responsibility.
- Daily monitoring of key performance indicators will be required to interpret data and gauge the success of initiatives.
- Deep analytical dives into data and suggestion of A/B tests will also be necessary.
Requirements and Qualifications:
- A minimum of 10 years of experience in a paid media management role, either in an agency or an in-house marketing position.
- Experience with digital media planning & buying is essential.
- Setup experience on Search Ads (Google, Microsoft Bing, Yahoo) & DV360 is required.
- Familiarity with Meta Business Manager, CM360, and other demand-side platforms is necessary.
- Familiarity with media & research tools like ComScore, Emarketer, etc. is required.
- Advanced knowledge of Microsoft Excel (Pivot Tables, dashboards, macros, etc.) is necessary.
- Candidates must have the capacity to work under pressure on various business verticals.
- Excellent English communication skills (in-person, phone & email) are essential.
Compensation and Benefits:
The estimated salary for this role is $120,000-$150,000 per year, depending on experience. Extended Health and Dental benefits, plus a Wellness spending account and Retirement savings matching, are provided.
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