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Head of Marketing Strategy

1 month ago

Montreal, Quebec, Canada Hadron Labs Full time
About Drop

Drop is a cutting-edge, cross-chain liquid staking protocol that empowers users to unlock the full potential of their assets. Built on a robust foundation, Drop is revolutionizing the way we think about staking and liquidity.

The Role

We are seeking a highly skilled and experienced Head of Marketing to spearhead our marketing efforts. The ideal candidate will possess a deep understanding of the DeFi space, exceptional content creation skills, and the ability to craft and execute innovative marketing strategies.

Key Responsibilities
  • Marketing Strategy: Develop and implement a comprehensive marketing strategy that drives engagement, builds brand awareness, and fosters a strong community.
  • Brand Management: Elevate and uphold Drop's brand identity, ensuring consistent and high-quality communication across all marketing channels.
  • Events and Community Building: Plan and execute events that showcase Drop's expertise and build meaningful connections with our community.
  • Leadership and Team Management: Lead and grow the marketing team, fostering a culture of excellence and driving peak performance.
  • Content Creation: Develop and manage high-quality content that educates and engages our audience, including blog posts, conference presentations, and videos.
  • Ecosystem Development: Collaborate with cross-functional teams to drive partnerships and ecosystem growth.
  • Analytics and Performance: Monitor and analyze performance metrics, using data-driven insights to inform and optimize marketing strategies.
Requirements
  • Proven experience in product marketing, with a strong background in DeFi.
  • Exceptional content creation skills, with the ability to craft engaging and informative content.
  • Expertise in managing and growing social media channels, particularly Twitter.
  • Experience in planning and executing events and conferences.
  • Excellent written and verbal communication skills in English.
  • Ability to quickly analyze and provide sharp insights.
  • Attention to detail, ensuring accuracy and high-quality work.
What We Offer
  • Competitive compensation package
  • Opportunity to work with a talented team of professionals
  • Remote work options
  • International travel opportunities
  • Comprehensive benefits package, including physical and mental well-being programs
Our Commitment to Diversity and Inclusion

At Drop, we believe in the strength of diverse and inclusive teams. We actively seek out and hire talented individuals worldwide, regardless of gender, race, age, religion, sexual orientation, veteran status, disability, or place of origin.