Market Strategy Specialist
20 hours ago
At Deck, we're transforming the way companies interact with everyday data. As a Market Strategy Specialist, you'll play a pivotal role in driving our go-to-market strategy to establish a strong presence in these sectors.
This is an exceptional opportunity for a strategic thinker with 5+ years of experience in go-to-market or business development roles. Your proven track record in driving market strategies and client engagement will be instrumental in positioning Deck as a leader in bill payments, accounting, and real estate management.
About the Role:
- Develop and execute a comprehensive go-to-market strategy tailored to companies within these sectors.
- Identify key market segments and buyer personas, and collaborate with sales, product, and executive teams to align goals and messaging.
- Build and maintain relationships with key clients and stakeholders, understanding their needs and tailoring solutions to address specific challenges.
Your Key Responsibilities:
- Conduct market research to identify trends, opportunities, and competitive landscapes in bill payments, accounting, and real estate management sectors.
- Utilize data-driven insights to refine and optimize market strategies, ensuring efficient allocation and utilization of resources.
- Drive the creation of high-quality lead generation programs specific to clients in bill payments, accounting, and real estate management.
- Work closely with the sales team to ensure seamless lead handoff and follow-up.
- Partner with product and executive teams to create compelling value propositions and messaging.
About You:
- 5+ years of experience in a go-to-market or business development role.
- Proven experience in driving market strategies and client engagement.
- Ability to develop and execute comprehensive go-to-market strategies aligned with business goals.
- Strong ability to analyze market trends, client needs, and competitive landscape to inform decisions.
- Excellent project management skills to handle multiple initiatives simultaneously.
We Offer:
- A highly competitive salary: $120,000 - $180,000 per year, depending on location and experience.
- A dynamic and innovative work environment that encourages growth and collaboration.
- A range of benefits, including health insurance, retirement plans, and professional development opportunities.
About Us:
Deck is building an Open Data API to help innovators access hard-to-access everyday data. We're passionate about making a positive impact and creating a world where everyday problems are not caused by inaccessibility of data. Join us in shaping the future of data accessibility and innovation.
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