Sales and Marketing Director
1 week ago
About the Role
The District Sales Manager will be responsible for leading the commercial activities of all product lines within the assigned markets in South America. This role will ensure that the local market needs are properly fed back to the organization to reflect in the global business plan for the zone.
Key Responsibilities
- Develop and achieve commercial objectives and targets for the business partners in each of the markets for which the district manager is responsible.
- Maintain and develop a profitable and strong distributor network for all products of the division within the district.
- Research, evaluate and propose new distributors to the Commercial Manager to improve/optimize market coverage for each line of product and achieve growth results in the District under his/her responsibility.
- Communicate the business plan objectives and priorities to the distributor dealer and assist in the development of a local business plan which defines key objectives, priorities and critical factors for success for each of the assigned markets.
- Monitor business partner performance and progress during the year to ensure the realization of the business plan objectives and propose corrective actions, if required.
- Participate in the development of the strategic business plan for the zone in cooperation with the RCM, Marketing Advisor and other members of the management team.
- Ensure feedback to the organization and identify key priorities to develop each market. Work closely with and initiate the required actions from all departments to ensure proper feedback to ensure the realization of the business plan objectives.
- Analyze and identify sales and marketing opportunities to optimize the efficiency of policies and propose budget allocations that leverage the marketing strategies and sales performances of BRP and the business partners.
- Work closely with the marketing department to ensure consistency with brand management guidelines, product positioning strategy and value chain implementation, dealer development guidelines, etc., while recognizing the specific characteristics of each individual market.
Requirements
- University degree with a minimum of five years of relevant experience in the automotive or motorcycle industry or equivalent power sport industry.
- Good communication skills in English and Spanish are mandatory (both written and spoken).
- Working knowledge of MS Excel, PowerPoint, Word and related software packages.
About BRP
BRP is a world leader in recreational vehicles and boats, creating innovative ways to move on snow, water, asphalt, dirt and even in the air. Our company is rooted in a spirit of ingenuity and intense customer focus. We operate manufacturing facilities in Canada, the United States, Mexico, Finland, Australia and Austria, with a workforce made up of close to 20,000 spirited people, all driven by the deeply held belief that at work, as with life itself, it's not about the destination; It's about the journey.
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