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Marketing Manager/Senior Marketing Manager, Aeroplan Card Acquisition

2 months ago

Toronto, Ontario, Canada AMEX Full time
About the Role

We are seeking a highly skilled Marketing Manager/Senior Marketing Manager to lead the growth of our Aeroplan Card portfolio. As a key member of our team, you will be responsible for developing and executing strategic marketing plans to drive profitable card acquisition.

Key Responsibilities
  • Develop Card Acquisition Strategies: Create and implement data-driven marketing strategies to optimize card acquisition performance and drive business growth.
  • Relationship Management: Build and maintain strong relationships with co-brand partners and internal stakeholders to develop winning strategies and drive business outcomes.
  • Competitive Environment Monitoring: Stay up-to-date on market trends and competitor activity to ensure our products remain competitive in the Canadian market.
  • Team Leadership: Lead and manage a team of marketing professionals, providing coaching, guidance, and development opportunities to ensure team success.
Requirements
  • Business Acumen: Possess a strong understanding of business principles and practices, with a degree in business or a related field.
  • Digital Marketing Experience: Proven experience in digital marketing, with a track record of driving business outcomes through innovative marketing strategies.
  • Relationship Management: Excellent relationship-building skills, with the ability to influence and collaborate with stakeholders at all levels.
  • Communication Skills: Strong oral and written communication skills, with the ability to develop and present strategic project overviews to internal teams and senior management.
  • Leadership Skills: Ability to build a culture of inclusion and belonging, with a focus on open communication and radical candor.
About American Express

At American Express, we are committed to providing an inclusive and accessible work environment where all colleagues feel valued and supported. We offer a range of benefits and programs to support the holistic well-being of our colleagues, including competitive base salaries, bonus incentives, comprehensive medical and dental benefits, and flexible working arrangements.