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Digital Brand Management Lead

2 months ago

Niagara Falls, Ontario, Canada Marketers on Demand Full time

**Job Summary**

Marketers on Demand is seeking a seasoned Marketing Strategist to drive business growth and elevate brand presence. As a key member of our team, you will leverage your expertise to develop and execute innovative marketing plans, fostering a culture of innovation and excellence.

**Key Responsibilities:**

  • Develop and implement comprehensive marketing strategies to drive business objectives and enhance brand reputation
  • Lead and mentor a high-performing marketing team, providing guidance and support to ensure seamless execution of marketing initiatives
  • Collaborate with cross-functional teams to align marketing efforts with business goals and objectives
  • Oversee the development and execution of digital marketing campaigns, including paid advertising, email marketing, and social media initiatives
  • Drive data-driven decision-making through analysis of marketing metrics and performance indicators
  • Stay up-to-date with industry trends and best practices, applying knowledge to inform marketing strategies and initiatives

**Requirements:**

  • Bachelor's degree in Marketing, Communications, or a related field
  • Minimum 7 years of experience in digital brand management, with a proven track record of success in driving business growth and brand awareness
  • 5 years of leadership experience, with a strong ability to motivate and inspire high-performing teams
  • Proficiency in SEO, E-Commerce, Email Marketing, and Google Analytics
  • Experience using social media analytics platforms
  • Proficient in Microsoft Office