Senior Programmatic Analyst
3 days ago
Join OMD Canada, a leading media communications agency, as a Senior Programmatic Analyst. In this role, you will be responsible for delivering market-leading programmatic media technologies and solutions to our clients globally.
Key Responsibilities:- Develop and implement highly analytical and quantitatively driven techniques to optimize client campaigns and exceed performance expectations.
- Master media and buying-related technologies, including DSPs, DMPs, 3rd party ad servers, and manual exchanges.
- Understand client performance objectives and develop successful segmentation and optimization strategies to exceed client expectations.
- Independently drive campaign performance and manage day-to-day performance of client campaigns.
- Work closely with agency account teams and brand clients to develop best-in-class solutions and increase Programmatic revenue and/or market share.
- Experience managing online Display, Paid Search, Social, and Mobile campaigns, especially API-driven.
- Experience optimizing Display marketing campaigns across DSP, DMP, and Ad Serving platforms.
- Bachelor's degree in a quantitative-intensive analytical discipline, including Operations Research, Industrial Engineering, Statistics, Engineering, Computer Science, Mathematics, Economics, or Finance.
- Advanced Excel/spreadsheet capabilities, Macro/VBA experience a plus.
- 3 1/2 - 4 years' experience managing client campaigns with a proven track record of client success.
- Proactive, self-starter, capable of setting goals and reporting progress against them.
- Exceptional analytical problem-solving abilities, ability to mine data for campaign performance insights and implement proper strategies to realize improvements with minimal interactions and financial exposure.
- Passion for experimental design integrity and excellence, including use of A/B control testing, statistical significance, deductive reasoning, and logic.
- Ability to multi-task, prioritize, and balance time across 5-10+ clients, multiple partner relationships, and internal initiatives on a daily basis.
OMD Canada is a great place to work with friendly and dynamic team members who work hard but play hard too. We offer a comprehensive training program, full complement of health benefits, flex work arrangement, and rewards & recognition program when you go above and beyond the call of duty.
We are committed to providing a diverse, inclusive, and safe work environment. We accommodate employees in accordance with the Ontario Human Rights Code and the Accessibility for Ontarians with Disabilities Act.
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Toronto, Ontario, Canada OMD Canada Full time{"title": "Senior Programmatic Analyst", "description": "Job SummaryWe are seeking a highly skilled Senior Programmatic Analyst to join our team at OMD Canada. As a key member of our programmatic planning and optimization group, you will be responsible for applying advanced analytical and quantitative approaches to deliver campaign performance and drive...
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Toronto, Ontario, Canada OMD Canada Full time{"title": "Senior Programmatic Analyst", "description": "Job SummaryWe are seeking a highly skilled Senior Programmatic Analyst to join our team at OMD Canada. As a key member of our programmatic planning and optimization group, you will be responsible for applying advanced analytical and quantitative approaches to deliver campaign performance and drive...
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Toronto, Ontario, Canada OMD Canada Full timeJob Title: Senior Programmatic AnalystJoin OMD Canada, a leading media communications agency, as a Senior Programmatic Analyst. In this role, you will be responsible for delivering market-leading programmatic media technologies and solutions to our clients globally.Key Responsibilities:Develop and implement highly analytical and quantitatively driven...
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Senior Programmatic Analyst
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Toronto, Ontario, Canada OMD Canada Full timeJob Title: Senior Programmatic AnalystJoin OMD Canada, a leading media communications agency, as a Senior Programmatic Analyst. In this role, you will be responsible for delivering market-leading programmatic media technologies and solutions to our clients globally.Key Responsibilities:Develop and implement highly analytical and quantitatively driven...
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