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Senior Programmatic Analyst

2 months ago

Toronto, Ontario, Canada OMD Canada Full time
Job Summary

We are seeking a highly skilled and experienced Senior Programmatic Analyst to join our team at OMD Canada. As a key member of our programmatic planning and optimization group, you will be responsible for applying advanced analytical and quantitative approaches to deliver campaign performance and drive business growth.

Key Responsibilities
  • Develop and implement highly analytical and quantitatively driven techniques to optimize client campaigns and exceed performance expectations
  • Master media and buying-related technologies, including DSPs, DMPs, and ad serving platforms
  • Understand client performance objectives and develop successful segmentation and optimization strategies to exceed client expectations
  • Independently drive campaign performance and manage day-to-day operations, including campaign execution, data analysis, and reporting
  • Develop and implement best practices to improve campaign performance and drive business growth
  • Collaborate with cross-functional teams, including product, sales, and client services, to enhance the utility of existing trading-related technologies and define future industry-leading capabilities
Requirements
  • 3-4 years of experience managing client campaigns with a proven track record of client success
  • Minimum 2 years of experience training and managing a junior team
  • Advanced Excel and spreadsheet capabilities, with experience in macro/VBA a plus
  • Bachelor's degree in a quantitative-intensive analytical discipline, including operations research, industrial engineering, statistics, engineering, computer science, mathematics, economics, or finance
Desired Attributes
  • Proactive and self-motivated, with the ability to set goals and report progress against them
  • Exceptional analytical problem-solving abilities, with the ability to mine data for campaign performance insights and implement proper strategies to realize improvements
  • Passion for experimental design integrity and excellence, including the use of A/B control testing, statistical significance, deductive reasoning, and logic
  • Ability to multi-task, prioritize, and balance time across multiple clients, partner relationships, and internal initiatives
  • Strong leadership and communication skills
What We Offer
  • A dynamic and collaborative work environment
  • Opportunities for professional growth and development
  • A comprehensive training program
  • Full complement of health benefits
  • Flex work arrangement, including remote working and flexible hours
  • Special days off around statutory long weekends
  • Rewards and recognition program for outstanding performance