Marketing Specialist, Product Management

3 months ago

Montréal QC, Canada Nestle Operational Services Worldwide SA Full time

**A little about us**

Nestlé Nespresso SA is the pioneer and reference for highest-quality portioned coffee. The company works with more than 120,000 farmers in 15 countries through its AAA Sustainable Quality Program to embed sustainability practices on farms and the surrounding landscapes. Launched in 2003 in collaboration with the NGO Rainforest Alliance, the program helps to improve the yield and quality of harvests, ensuring a sustainable supply of high-quality coffee and improving livelihoods of farmers and their communities.

In 2022, Nespresso has achieved B Corp certification - joining an international movement of 4,900 purpose-led businesses that meet B Corp’s high standards of social and environmental responsibility and transparency.

**Position Snapshot**
**Business areas: Nespresso Canada**
**Job title: Marketing Specialist, Product Management**
**Location: Montreal, QC located at 300 Léo-Pariseau, suite 2300 Montréal, QC Canada H2X 4B3; Hybrid**

**What to Expect**
We are looking for a Marketing Specialist to work at Nespresso, in Montreal, reporting into the Product Manager. This role will support the Product Management team in the development of the marketing Accessory strategy in line with the brand and business’s objectives.

**A day in the life of a Marketing Specialist**
As a Marketing Specialist you will have a great opportunity to contribute to three areas of responsibility: product, project and budget management. You will be working daily with cross-functional teams to accomplish your projects, with lots of autonomy and coaching to really thrive

Strategic Product Management:

- Participate in the elaboration of the accessory marketing campaign strategic planning including portfolio optimization recommendations, analysis of the business, understanding market trends, research and consumer insights as well as developing accessory marketing launch and promotional activities plans for Canada.
- Plan and execute seamless day-to-day management of all projects including, but not limited to, business analysis, tailored promotional strategies (including depletion plans) and 360 campaigns development for accessory category and our customer database.
- Contribute to the local adaptation of international assets/material that will speak and resonate with our local market (photoshoot ) according to brand guidelines.
- Lead accessory forecasts and monitor sales performance to propose corrective actions when needed.
- Lead closely with the product manager new local product development locally and collaboration strategies.
- With the collaboration of the CRM team, analyze the various actions implemented, monitor performance indicators and contribute to post-mortem by establishing actionable recommendations to grow the category.

Project Management:

- Lead, in close collaboration with Product Manager, all aspects of a given project; briefs, workback schedule, team meetings, deliverables follow-ups, etc.
- Ensure project deadlines are met and follow up with sales channels, agencies, head quarter and other partners.
- Contribute to other added-value projects such as the improvement of our communication tools, local services development (art of gifting, engraving, etc).
- Lead hand in hand with retail and ecommerce marketing teams the accessory visibility enhancement strategy (cross sell, optimization of ecommerce and retail path to purchase visibility).

Budget Management:

- Monitor budget accuracy Maintain purchase order process, product creation and invoicing

**Role Requirements**
- Business degree in marketing or management
- Min. 1 to 3 years experience in marketing with proven experience in marketing or similar role in fast moving consumer or luxury goods
- Bilingualism in English and French language skills are a requirement, as this position requires collaboration with stakeholders across the Canadian market and/or worldwide.
- Expertise with Microsoft Office (PowerPoint & Excel)
- Expertise in project management, with an entrepreneurial spirit and ability to manage several projects simultaneously
- Competencies in direct marketing / Communication to consumers
- Excellent analytical skills with demonstrable experience in marketing data analytics and tools

**Preferred Skills**
- A creative mind curious and interested in trends in general
- Collaborative / team work spirit
- Understanding/ Interest of an International Brand Essence
- Well-organized, strong time and priority management skills
- Excellent interpersonal & communication skills
- Commercial awareness partnered with a creative mind

**Benefits**
- Comprehensive total rewards benefits package including Health and Dental benefits that start on day one of employment
- Company matched pension plan
- Three weeks of Vacation and six personal days (Personal Paid Holidays)
- Flexible and hybrid work arrangements
- Excellent training and development programs as well as opportunities to grow within the company
- Access to Educational Ass

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