Product Marketing Manager

2 days ago

Montréal, Canada Amilia Full time

**Who we are**:Amilia is more than just a tech company - we’re a close-knit community made up of caring, entrepreneurial-minded individuals. Our multi-disciplinary team members will challenge and support you on every project. We care about our work, our colleagues, and our clients

**What we do**:We provide an eCommerce platform for activities and recreation. Our platform enables organizations to engage and connect with their community by making it easy to find, register, and pay for activities online.

**How we do what we do**:We provide all our team members with the tools and flexibility they need to succeed every day. We also put an emphasis on collaboration and encourage everyone to bring new ideas to the table, even if it’s outside of your department.

**Why we do what we do**:We’re not just here to sell software - we want to revolutionize the way recreation organizations leverage technology. Every Amilian is incredibly invested in our mission to disrupt the status quo and help our clients achieve great things.

**What you can expect**:
As a Product Marketing Manager, you will be responsible for crafting and executing marketing strategies that eloquently communicate the value proposition of our platform. Your expertise will play a pivotal role in shaping our messaging, positioning, and go-to-market strategies.

**You will be responsible for**:

- Craft compelling product narratives and value propositions.
- Develop product pitches and differentiation strategies.
- Collaborate with Product, Sales, Partners, Customer Success, and Executive Leadership to create messaging that resonates with target buyers and user personas.
- Lead community engagement with partners, influencers, and customers.
- Plan and manage go-to-market strategies across various channels.
- Monitor competitors in our space and create strategies to mitigate.
- Develop sales and customer success enablement tools and processes to facilitate sales cycles.
- Collaborate with sales and marketing teams for targeted campaigns.
- Create, plan, and launch product solutions on a monthly and quarterly basis.
- Conduct market research to inform roadmaps and refine messaging.
- Maintain deep customer understanding and continuously validate user personas.
- Collaborate with marketing teams to develop a roadmap of marketing initiatives

**What we want from you**:

- 2-5 years of experience in product marketing following Pragmatic Marketing or PMA frameworks with proven success in growing revenue.
- Background in SaaS or eCommerce marketing, preferably with experience in government, nonprofits, and small businesses.
- Bachelor’s degree or equivalent experience in Marketing, Business, or related field.
- Strong project management skills and ability to lead cross-functional teams.
- Quantitative analytical ability and exceptional storytelling skills.
- Genuine interest in supporting organizations in serving their communities, sports, and activities for the whole family.

**What you will get from us**:

- A competitive and progressive salary;
- A group RRSP employer contribution up to 5%;
- A complete benefits package for you and your family;
- An Employee Assistance Program (EAP) and a Telemedicine service;
- A $750 wellness allowance per year;
- 4 weeks vacation and 8 sick days yearly;
- The possibility of working in the office or at home, and up to 3 months abroad per year *conditions apply;
- A strong work-life balance: flexible hours, and year-round mini-Fridays;
- The week's paid leave between Christmas and New Year's Day;
- Skill development opportunities through engaging workshops, trainings, access to Udemy and opportunities to attend conferences;
- Companywide and team bonding activities to connect with your peers throughout the year;
- Weekly Bootcamp and Yoga classes for Amilia;
- 25% discount on annual membership for STM and EXO;
- In-office snacks, including fresh fruit baskets, coffee, beverages, and free drinks.

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