Sales Manager

7 months ago

London, Canada The Park Hotel London Full time

**JOB SUMMARY**

**DUTIES AND RESPONSIBILITIES**
- Assists the Director of Sales & Marketing in the development and implementation of the hotel Sales Plan
- Represents the hotel to individuals, groups and corporations in order to ensure repeat business and gain new business
- Proactively researches and solicits new and repeat account opportunities through the use of prospecting techniques such as outside sales calls (pre-qualified and cold calls), telephone, websites, databases, trade shows, feeder market sales trips and other new business lead opportunities
- Conducts property site tours and entertains clients in-house or off-site
- Represents the hotel to the local community
- Works with Operations and Sales & Marketing teams to ensure the appropriate hotel implementation of special promotions and sales initiatives
- Maintains a close liaison with other Hotel Managers/Sales Teams in order to ensure maximum impact from regional sales and marketing efforts
- Supports the service personnel in any way possible to enhance guest experience and satisfaction
- Meets and exceeds personal sales room night revenue goals: monthly, quarterly and yearly
- Utilizes Opera property management system
- Promptly sends proposals, contracts and other correspondence
- Accurately confirms all bookings, quotes and negotiated rates with adhering to hotel rate structure, credit policies and general hotel policies and procedures
- Maintains up-to-date and accurate client files, databases and tracking systems
- Stays familiar with industry trends via appropriate publications/trade memberships
- Involved in the creation and implementation of marketing and social media strategies
- Follows up on leads in a timely and professional manner within the respective territory both by telephone and by digital correspondence
- Fully qualifies each piece of business to understand the overall potential of the booking
- Responsible for full market knowledge as it relates to the strengths and weaknesses of top competitors and industry trends
- Develops and maintains positive relations with all guests, vendors, colleagues and brand sales offices while portraying a professional image at all times
- Prepares weekly sales reports and attends weekly departmental and staff meetings
- Follows up on Groups to ensure customer satisfaction
- Other duties as assigned by the Director of Sales & Marketing

**MINIMUM QUALIFICATIONS AND SKILLS**
- A minimum 3 years of hotel sales experience, preferably with corporate and group market experience
- A proven track record in cultivating business relationships and strong prospecting skills
- Strong negotiations, presentation, influencing skills and decision-making capabilities
- Experience in hotel industry with knowledge of competitive markets considered definite asset
- Ability to identify markets, develop sales/marketing strategies to penetrate markets in line with company business plan
- Possesses excellent organizational, time management, communication and interpersonal skills
- Proactive sales approach, assertive, fast-paced, results oriented and driven to succeed
- Must be able to travel and may be required to work evenings and weekends as required
- Demonstrates strong leadership, team, communication and coaching skills
- High degree of professionalism and dedication

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