Brand Partnership Manager
3 months ago
**COMPANY OVERVIEW**:
The Globe and Mail is a national icon and one of Canada's most recognized media brands. We proudly serve as a trusted destination for Canadians seeking the highest caliber of journalism, and we've garnered international acclaim for our data visualization, design, and creative storytelling.
We are committed to fostering diversity and inclusivity by reflecting all Canadians in both the stories that we tell and the composition of our workforce. We are proud partners with organizations like Indigenous Works, Pride at Work, the Canadian Centre for Diversity and Inclusion, and we are a signatory of the BlackNorth Initiative. Recognizing the importance of work-life balance, we offer flexible work arrangements and support programs. We also invest in our employees' growth through training and mentorship opportunities, enabling you to expand your skills and embrace new challenges.
No matter your position at The Globe, you'll be an integral part of an organization dedicated to making a positive difference in Canada. Join us.
**POSITION OVERVIEW**:
Being part of The Globe and Mail team requires a passion for excellence and an unwavering commitment to innovate in a fast-paced and dynamically evolving environment. Demonstrating these characteristics in the workplace every day is what makes our people the foundation of our success. We support a culture in which employees can live their ideals, develop their abilities, creatively contribute to the success of the organization and be recognized, appreciated and rewarded for doing so. If you are the best in your field, we'd like to hear from you.
Reporting to the Group Client Directors, the Brand Partnership Manager plays an integral role in developing strategic, high-impact transactional and custom media solutions leveraging Globe Media Group assets including: print, digital, events, podcast and custom content. Experience within luxury retail, B2B and Finance categories an asset.
**KEY RESPONSIBILITIES**:
- Maintain and grow client relationships at a senior level, including agency clients and client direct
- Meet and exceed quarterly and annual revenue targets, and sales KPI’s
- Commitment to excellence in sales disciplines, including pipeline management, forecasting, and CRM
- Prospecting and new business development: establish new relationships and drive new business growth from net new accounts and new lines of business within active accounts
- Employ consultative sales approach to uncover client needs and insights to inform your solutions to deliver optimal business outcomes for your clients
- Collaborate with a cross-functional team to develop strategic solutions and deliver winning proposals that meet and exceed client needs and expectations
- Work with the Media Strategists, Content Studio, Product Team, Revenue Management, and Program managers to ensure quality in execution, packaging and pricing
- Together with ad operations monitor campaign performance, delivering timely insights and optimization strategies to deliver on client KPI’s
**QUALIFICATIONS**:
- Bachelor’s Degree or related College Diploma with a minimum 8 years of professional experience in a related field (Advertising, Marketing, Media Sales)
- Strong track record of success in delivering on sales and revenue objectives
- Demonstrated passion for the media industry and delivering solutions to meet and exceed client objectives
- Established relationships with media buyers and planners (agency and client)
- B2B and B2C fluency
- Digital sales experience and understanding of data and digital marketing; programmatic experience an asset
- Experience in solution selling, content marketing and integrated solutions across print, digital, video, audio, podcast and events.
- Strong strategic account planning skills to develop, retain and grow business
- Strong communication and interpersonal skills
- Strong collaboration skills and ability to lead a cross-functional team
- Experience in forecasting, pipeline management and CRM
- Excellent presentation skills
- Exceptional customer relationship skills
- Microsoft Office capability with proficiency in Excel and PowerPoint skills
**SALARY**: This position is classified under Group A of the Advertising Collective Agreement
**WHY CHOOSE THE GLOBE**:
The Globe’s mission is to deliver essential content - news, information, analysis and insights - for aspiring individuals and strong communities. The Globe is committed to providing a respectful and inclusive workplace that upholds our values of integrity, collaboration, innovation and accountability.
As Canada’s most respected media brand The Globe is dedicated to making a difference to Canada and you can make a difference by working with us.
**WE OFFER**:
- Competitive compensation to ensure we hire, retain and reward team members
- Hybrid work environment that promotes work-life balance
- Generous vacation and flexible work arrangements
- Parental leave top-up
- Competitive health an
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