Omnichannel Engagement Campaign Manager

6 days ago

Montréal, Canada AbbVie Full time

**Company Description**

Joining AbbVie means, you will be part of a team of outstanding professionals dedicated to making a remarkable impact on patients' lives. At AbbVie, we conduct ground-breaking science on a global scale every day. AbbVie Canada is one of the Best Workplaces in Canada.

When choosing your career path, choose to be remarkable.

AbbVie’s mission is to discover and deliver innovative medicines that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people’s lives across several key therapeutic areas: immunology, oncology, neuroscience, eye care, virology, women’s health, and gastroenterology, in addition to products and services across multiple others.

At AbbVie, as we advance our customer engagement model in our local organization, we are looking for talent to join our Canadian affiliate to support the affiliate activation of our ACE (Advanced Customer Experience) transformation.

ACE is a significant business transformation which accelerates our customer-centric HCP engagement approach. Empowering our front-line in-field and brand teams with robust insights, through harnessing the power of data to optimize decisions and help us address key business questions. Transforming the customers experience and maximizing our impact and value with our HCPs.

**Position Summary**:
We are seeking an experienced **Omnichannel Engagement Campaign Manager**to play a pivotal role in designing, operating, optimizing, and analyzing omnichannel customer engagement campaigns within the highly regulated pharmaceutical industry. This role will ensure campaigns are compliant with Canadian healthcare regulations, engage healthcare professionals (HCPs) effectively, and support broader business objectives. Combining expertise in campaign execution, marketing automation, and data analytics, you will collaborate with cross-functional teams to drive seamless, personalized engagement through customer journeys tailored to HCPs and other stakeholders.

The incumbent will be based in Montreal and will report into the Lead, Omnichannel Orchestration

**Key responsibilities**:
As an **Omnichannel Engagement Campaign Manager**at AbbVie, you will collaborate on the design of personalized omnichannel engagement and own the execution of customer journey-based campaigns. You will collaborate with local and global cross-functional teams to deliver dynamic, data-driven campaigns that provide value to HCPs, align with their needs, and drive measurable business outcomes. As the local Subject Matter Expert (SME) for omnichannel campaigns, the Omnichannel Engagement Campaign Manager**is expected to drive capability advancement in Canada while shaping and influencing global capability enhancements in collaboration with cross-market teams.

**Omnichannel Campaign Management**:

- Partners with Sr. Omnichannel Manager (OCM) and Omnichannel Orchestration Lead to translate omnichannel campaign objectives into tactical customer journeys across AbbVie brands and product portfolios.
- Plan, deploy, and oversee the development of personalized, automated marketing campaigns tailored to customer journeys and touchpoints.
- Coordinate with internal teams (local and Global) to ensure on-time execution of customer journey campaigns deployed through automation platforms (e.g., Salesforce Marketing Cloud, Journey Builder)
- Function as the delivery lead of AbbVie Canada’s Customer Journey operating model, including, requirement gathering, building audience lists, managing journey workflows, testing protocols, issue management and campaign timelines.

**Local Omnichannel Campaign SME Responsibilities**:

- Champion local advancement of omnichannel campaign capabilities by being highly connected to global enhancements roadmap.
- Contribute to the development and refinement of global omnichannel standards, tools, and processes by providing feedback and insights from the Canadian market.
- Advocate for the Canadian market’s needs, ensuring global strategies are relevant and adaptable to local regulatory and business contexts.
- Actively participate in global community of practice by collecting and sharing best practices on campaign optimization and effectiveness.

**Analytics and Optimization**:

- In alignment with organizational goals, monitor and analyze campaign performance and customer engagement metrics to identify trends, gaps, and opportunities.
- Create actionable insights and recommendations to improve campaign effectiveness and impact.
- Collaborate on design and implement A/B testing strategies for continuous optimization.
- Present reports and dashboards to key stakeholders, highlighting key successes and areas for improvement.

**Compliance & Industry Standards**:

- Ensure all initiatives adhere to Canadian pharmaceutical regulations (e.g., PAAB, ASC, and Health Canada guidelines), AbbVie’s compliance standards, and industry best practices.
- Maintain up-to-date un

  • Technical Project Manager

    6 months ago

    Montréal, Canada TCC Global Full time

    **Job title** - Technical Project Manager - Omnichannel **Salary** - Competitive + Bonus & Benefits **Location** - Montreal, Quebec, Canada **Duration** - Permanent At tcc global, we help businesses develop and implement strategies to optimize customer experiences, enhance brand presence, and generate meaningful insights through data analysis. We work...

  • Campaign Development Manager

    4 months ago

    Montréal, QC, Canada Autodesk Full time

    Job Requisition ID # - 24WD80980 - 24WD80980, Campaign Development Manager - French translation to follow/ La traduction en français suivra_ - Position Overview - From breathtaking animations, immersive worlds, cutting-edge visual effects to engaging narratives, amazing visual storytelling are created every day with Autodesk's Media and Entertainment...

  • Operations Specialist, Omnichannel

    6 months ago

    Montréal, Canada BRP Full time

    As an omnichannel operations specialist, you will play a pivotal role in the success of our digital retail direct-to-consumer and omnichannel experience strategy, being part of the team that monitors and optimizes the operations of BRP’s direct-to-consumer sales channels (from online order creation to fulfillment and after sales and back office related...

  • Marketing And CRM Manager H/F

    2 weeks ago

    Montréal, QC, Canada Moose Knuckles Canada Full time

    WHAT WE BELIEVE We believe in inclusion, we believe in self-expression, we believe in no judgement and we believe in individualism. Are you a passionate and creative marketer with a knack for email campaigns and customer relationship management (CRM)? If so, we have an exciting opportunity for you to join our team as a Mid-Level Email Marketing and CRM...

  • Campaign Manager for The Global Marketing Team

    6 months ago

    Montréal, Canada GardaWorld Full time

    At GardaWorld, there is a whole career waiting for you! GardaWorld is currently looking for a **Campaign Manager **for the** Global Marketing Team** Location: Ville St-Laurent **About GardaWorld** GardaWorld is a global champion in security services, integrated risk management and cash solutions, employing more than 132,000 highly skilled and dedicated...

  • Digital Content Production Manager

    12 hours ago

    Montréal, Canada Novartis Full time

    **Summary**: Digital Content Production Manager - Omnichannel Engagement Strategy Location: Montreal/Toronto, #LI-Hybrid About the role: We are looking for experienced and passionate professionals to support us engaging with our customers with an omnichannel, always-on strategy that delivers the right message, at the right time, to the right customer,...

  • Email Marketing Manager

    6 months ago

    Montréal, Canada Moose Knuckles Canada Full time

    _**WHAT WE BELIEVE**_ We believe in inclusion, we believe in self-expression, we believe in no judgement and we believe in individualism. - **WHO WE ARE**_ We are bold, we are tenacious, we are courageous and brave. We are a cast of characters; We embrace our differences and we share our likenesses. - **Some of What’s in it for You!**_ - Paid Personal...

  • Social Media

    6 months ago

    Montréal, Canada Meubles Foliot - Foliot Furniture Full time

    **Supervisor**: Andreane F. Champagne **Dept**: Digital Marketing **Start Date**: As soon as possible **Location**: Hybrid, Las Vegas or Quebec **JOB PROFILE** **ROLE AND RESPONSIBILITIES** - Collaborates with business constituents to develop digital marketing plans and programs. - Execute our social media strategy by developing our social media...

  • Paid Campaign Specialist

    6 months ago

    Montréal, Canada BrainFinance Full time

    BrainFinance is a leading financial technology company that provides responsible and constructive credit solutions to consumers. We are redefining access to credit through our revolutionary technology that utilizes machine learning and automation capabilities to offer better and simpler financial services to everyone. A true innovation lab, our team...

  • Account Manager

    5 days ago

    Montréal, Canada Ask Locala Full time

    Founded in 2011, Locala is an omnichannel advertising platform that leverages consumer data and insights to help brands effectively plan, activate, and measure national, multi-local, and local media campaigns. Our proprietary technology enables brands to identify high-value audiences and high-potential areas to execute successful media campaigns, all while...

  • CRM & Email Marketing Manager

    3 weeks ago

    Montréal, QC H2N 2C9, Canada Moose Knuckles Canada Full time

    _**WHAT WE BELIEVE**_ We believe in inclusion, we believe in self-expression, we believe in no judgement and we believe in individualism. - **WHO WE ARE**_ We are bold, we are tenacious, we are courageous and brave. We are a cast of characters; We embrace our differences and we share our likenesses. - **Some of What’s in it for You!**_ - Paid Personal...

  • Crm & Email Marketing Manager

    2 weeks ago

    Montréal, QC, Canada Moose Knuckles Canada Full time

    WHAT WE BELIEVE We believe in inclusion, we believe in self-expression, we believe in no judgement and we believe in individualism. WHO WE ARE We are bold, we are tenacious, we are courageous and brave. We are a cast of characters; We embrace our differences and we share our likenesses. Some of What’s in it for You! Paid Personal Days Generous...

  • Crm & Email Marketing Manager

    2 weeks ago

    Montréal, QC, Canada Moose Knuckles Canada Full time

    WHAT WE BELIEVE We believe in inclusion, we believe in self-expression, we believe in no judgement and we believe in individualism. WHO WE ARE We are bold, we are tenacious, we are courageous and brave. We are a cast of characters; We embrace our differences and we share our likenesses. Some of What’s in it for You! Paid Personal Days Generous...

  • Global Campaigns Coordinator

    6 months ago

    Montréal, Canada Genetec Full time

    **The team**: We’re looking for a passionate and detail-oriented individual to join our Global Campaigns and Demand Generation team, as a Global Campaign Coordinator. This is an exciting opportunity to work closely with experienced campaign managers and international marketing teams, and be at the forefront of global marketing efforts that drive...

  • Brand Engagement Specialist

    6 months ago

    Montréal, Canada Aylo Careers Full time

    Established in 2004, we are a tech pioneer offering world-class adult entertainment and games on some of the internet's safest and most popular platforms. With the support of an international team of dynamic and collaborative innovators, we are on a mission to enable safe user experiences and empower our communities by celebrating diversity, inclusion, and...

  • Digital Campaign Manager, Global Marketing Team

    1 week ago

    Montréal, QC, Canada GardaWorld Full time

    At GardaWorld, there is a whole career waiting for you! GardaWorld is currently looking for a **Digital** **Campaign Manager **for the** Global Marketing Team** Location: Ville St-Laurent **Join our Mission**: GardaWorld, a global leader in security and risk management, is looking for a Digital Campaign Manager to develop and execute innovative B2B...

  • Digital Campaign Manager, Global Marketing Team

    1 month ago

    Montréal, QC, Canada GardaWorld Full time

    At GardaWorld, there is a whole career waiting for you! GardaWorld is currently looking for a **Digital** **Campaign Manager **for the** Global Marketing Team** Location: Ville St-Laurent **Join our Mission**: GardaWorld, a global leader in security and risk management, is looking for a Digital Campaign Manager to develop and execute innovative B2B...

  • Omnichannel Analytics and Media Insights Manager

    4 months ago

    Montréal, QC, Canada GSK Full time

    **Site Name**: Mississauga Milverton Drive, Canada - Quebec - Montréal **Posted Date**: Aug 28 2024Do you get excited by accelerating your customers’ experience of your digital channels and media. Are you an analytics expert? This may be the right job for you! **YOUR IMPACT** - You will be a **_Subject Matter Expert for Healthcare Professional Channels...

  • Gestionnaire de Campagne- Campaign Manager

    6 months ago

    Montréal, Canada WINCO Canada Full time

    **Gestionnaire de campagne** - English version will follow_ **Gestionnaire de campagne** **Winco détient la première position en tant que principale société d'acquisition de ventes directes au Canada, réputée pour sa satisfaction client exceptionnelle et son service à des clients bien établis dans les secteurs des télécommunications, des alarmes,...

  • Coordinator, Sustainability Employee Engagement

    6 months ago

    Montréal, Canada Canadian National Railway Full time

    At CN, everyday brings new and exciting challenges. You can expect an interesting environment where you’re part of making sure our business is running optimally and safely―helping keep the economy on track. We provide the kind of paid training and opportunities that long-term careers are built on and we recognize hard workers who strive to make a...