Crm & Email Marketing Manager

2 weeks ago

Montréal QC, Canada Moose Knuckles Canada Full time

WHAT WE BELIEVE

We believe in inclusion, we believe in self-expression, we believe in no judgement and we believe in individualism.

WHO WE ARE

We are bold, we are tenacious, we are courageous and brave.

We are a cast of characters;

We embrace our differences and we share our likenesses.

Some of What’s in it for You

  • Paid Personal Days
  • Generous Benefit package
  • Employee Assistance Program
  • Employee Loyalty Reward Program
  • Generous welcome gift
  • Company events
  • Free Gym Access
  • Free Parking
  • Day Off On Your Birthday
  • Discounts

Are you a passionate and creative marketer with a knack for email campaigns and customer relationship management (CRM)? If so, we have an exciting opportunity for you to join our team as a Mid-Level Email Marketing and CRM Manager at Moose Knuckles. Play an important role within the digital marketing team to drive key media and business goals.

Some of what you’ll do:

Email Campaign Management:

  • Monitor and maintain the email marketing content calendar and consider all key events when scheduling content for emails.
  • Create, design, and implement engaging email marketing campaigns.
  • Develop and execute segmented email strategies to target different customer segments.
  • Continuously optimize email content, subject lines, and send times for maximum engagement and conversion rates.
  • Create engaging and conversion-focused email content and landing pages.
  • Set up, execute, and track automated campaigns and customer segments to leverage transactional and customer insights.
  • Monitor email deliverability and work to improve email list hygiene

Growth of 1st Party Database

  • Assist in building and maintaining a robust growth strategy to boost database.
  • Work on offers, incentives (GWP) and promotions to generate more sales and subscribers.
  • Design segmentation filters, groups, and distribution lists to improve engagement and campaign efficiency.
  • Work on omnichannel building of database w/ B&M
  • Build 3rd party partnerships to expand the database. (Klarna, payment channels)
  • Set up and leverage and optimize Listrak GXP capabilities and actions to help database growth.
  • Utilize customer data to personalize communications and drive customer retention.

Customer Segmentation:

  • Work with the CRM & Email Platform) to pool customer database, start collecting different attributes online and offline to initiate segmentation.
  • Build an omnichannel database, addressing all business needs for Moose Knuckles, understanding business dynamics to maximize returns.
  • Utilize customer data to segment the audience for targeted marketing campaigns to enable upsell, cross-sell, retention and repetition and first-time buyers.
  • Identify opportunities for creating tailored content based on customer behavior and preferences.

Analytics and Reporting:

  • Report on database and segments growth along w/ sales performance
  • Analyze email marketing and CRM performance metrics, including open rates, click-through rates, conversion rates, and customer engagement.
  • Generate regular reports and provide insights to improve campaign effectiveness.
  • Monitor key performance indicators (KPIs) and make data-driven recommendations.

A/B Testing:

  • Plan and conduct A/B tests to optimize email content and CRM workflows.
  • Interpret test results to refine strategies for better results.

Compliance and Best Practices:

  • Ensure all email marketing and CRM activities comply with relevant regulations, including CAN-SPAM and GDPR.
  • Stay updated on industry best practices and emerging trends in email marketing and CRM.

Some of what you’ll need:

  • Bachelor’s degree in marketing, Business, or a related field preferred.
  • 3-4 years of experience in email marketing and CRM, preferably in e-commerce or retail.
  • Proficiency with email marketing platforms like Listrak, Bloomreach or Klaviyo.
  • Strong analytical skills with the ability to interpret data and make data-driven decisions.
  • Project management experience
  • Technically adept with the ability to easily pick up CMS and software systems.
  • Fast learner and highly motivated self-starter
  • Excellent written and verbal communication skills.
  • Creative mindset with an eye for design and content.
  • Detail-oriented and highly organized.
  • A passion for staying updated on digital marketing trends and best practices.
  • Bilingual

Given the international nature of our business and of this position, the candidate will be required to communicate effectively, on a regular basis, with various stakeholders (co-workers, colleagues, customers, suppliers, etc.) located in Canada outside Quebec or throughout the world. Proficiency in languages other than French (notably, English) will be an asset for the successful candidate.

  • Crm & Email Marketing Manager

    2 weeks ago

    Montréal, QC, Canada Moose Knuckles Canada Full time

    WHAT WE BELIEVE We believe in inclusion, we believe in self-expression, we believe in no judgement and we believe in individualism. WHO WE ARE We are bold, we are tenacious, we are courageous and brave. We are a cast of characters; We embrace our differences and we share our likenesses. Some of What’s in it for You! Paid Personal Days Generous...

  • Marketing And CRM Manager H/F

    2 weeks ago

    Montréal, QC, Canada Moose Knuckles Canada Full time

    WHAT WE BELIEVE We believe in inclusion, we believe in self-expression, we believe in no judgement and we believe in individualism. Are you a passionate and creative marketer with a knack for email campaigns and customer relationship management (CRM)? If so, we have an exciting opportunity for you to join our team as a Mid-Level Email Marketing and CRM...

  • Email Marketing Strategist

    6 months ago

    Montréal, Canada Cirque du Soleil Full time

    Brand and Marketing - Permanent Position_ **We were born from an eclectic troop of performers. Come live the experience of being yourself every day to create the extraordinary.** **OUR MISSION** Since 1984, Cirque du Soleil Entertainment Group has been focusing on ever more creative and magical work in order to constantly push the limits of the...

  • CRM Manager

    1 week ago

    Montréal, QC, Canada Medisca Pharmaceutique Inc Full time

    Medisca is a global corporation with locations throughout North America, Australia, and Europe, that contributes to healthcare by leveraging strong partnerships that deliver customized solutions with an unwavering commitment to quality and innovation. Backed by 30+ years and a strong foundation in pharmaceutical compounding, Medisca is a business-to-business...

  • Spécialiste CRM

    1 week ago

    Montréal, QC H1V 3S8, Canada CF Montréal Full time

    **Description de l'entreprise** Fondé en 1992, le CF Montréal est une équipe canadienne de soccer. Évoluant à travers les années, le club est une franchise de la Ligue Majeure de Soccer (MLS) depuis 2012 soit une ligue professionnelle comprenant l’élite du Canada et des États-Unis. Comptant plus de 130 employés permanents et plus de 300 lors de la...

  • Stratège en Marketing Email

    6 months ago

    Montréal, Canada Cirque du Soleil Full time

    Marque et commercialisation - Poste permanent_ **Nous sommes nés d'une troupe éclectique. Viens vivre l'expérience d'être toi-même au quotidien pour créer l'extraordinaire. **NOTRE MISSION** Depuis 1984, Le Groupe Cirque du Soleil mise sur un travail toujours plus créatif et féérique afin de repousser sans cesse les limites de l’imaginaire et...

  • CRM & Email Marketing Manager

    3 weeks ago

    Montréal, QC H2N 2C9, Canada Moose Knuckles Canada Full time

    _**WHAT WE BELIEVE**_ We believe in inclusion, we believe in self-expression, we believe in no judgement and we believe in individualism. - **WHO WE ARE**_ We are bold, we are tenacious, we are courageous and brave. We are a cast of characters; We embrace our differences and we share our likenesses. - **Some of What’s in it for You!**_ - Paid Personal...

  • Marketing Manager

    2 weeks ago

    Montréal, QC, Canada OssKin Full time

    OssKin is a fast-growing Montreal-based MedTech company specialized in development and manufacturing of wearable orthopedic devices, using proprietary mass customization software and 3D printing technology. Technology is at the core of powering the award-winning platform for the world’s first 3D printed orthopedic company, and we were among the first to...

  • Spécialiste Marketing De Courriel

    2 weeks ago

    Mont-Royal, QC, Canada DAVIDsTEA Full time

    Love your job! Are you looking for an exciting new opportunity? DAVIDsTEA is a leading branded retailer and growing wholesaler of specialty loose leaf tea, offering a selection of signature blends, single-origin teas, and tea-related gifts and accessories through our e-commerce platform and 20 Canadian retail stores. Based in Montreal, we focus on...

  • Spécialiste Marketing De Courriel

    2 weeks ago

    Mont-Royal, QC, Canada DAVIDsTEA Full time

    Love your job! Are you looking for an exciting new opportunity? DAVIDsTEA is a leading branded retailer and growing wholesaler of specialty loose leaf tea, offering a selection of signature blends, single-origin teas, and tea-related gifts and accessories through our e-commerce platform and 20 Canadian retail stores. Based in Montreal, we focus on...

  • Marketing Assistant/ Digital Marketing/ Website

    2 weeks ago

    Montréal, QC, Canada Clara Shades Full time

    As a leading manufacturing company, we specialize in crafting motorized shades that seamlessly integrate into modern homes and commercial office spaces, delivering both style and convenience. Collaborating closely with top-tier home automation integrators across the United States and Canada, we're dedicated to providing end-users with effortlessly...

  • Marketing Web and CRM Specialist

    3 months ago

    Montréal, QC, Canada i24 Call Management Solutions Full time

    **i24 CALL MANAGEMENT SOLUTIONS** is a 50-year old, Quebec-based, award-winning company in the call management industry. We represent a large variety of clients who require telephone answering and customer service 24/7. We support them by acting as an extension of their business. We answer Inbound calls only. We are not an outbound company. While our head...

  • CRM Strategy Specialist

    2 months ago

    Montréal, QC, Canada Ubisoft Full time

    Ubisoft, a leading creator, publisher, and distributor of interactive entertainment, is seeking a dynamic CRM Associate as part of its Customer Relationship Management (CRM) Group! This individual will be instrumental in developing and executing CRM strategies dedicated to supporting retail marketing, including membership program initiatives. Partnering with...

  • Digital Marketing Associate

    2 weeks ago

    Montréal, QC, Canada Clara Shades Full time

    As a leading manufacturing company, we specialize in crafting motorized shades that seamlessly integrate into modern homes and commercial office spaces, delivering both style and convenience. Collaborating closely with top-tier home automation integrators across the United States and Canada, we're dedicated to providing end-users with effortlessly...

  • Email & CRM Coordinator

    4 months ago

    Montréal, QC, Canada ALDO Group Full time

    **Department**:APS/Wholesale Looking to unbox your full potential? **Find YOUR Fit** at the ALDO GROUP. **FIND YOUR FIT** - Recognition programs to showcase your talent! - Tools to support and help them to reach their Career Goals. (Training Offers, Scholarship Programs, LinkedIn Learning and more). - To be part of a company that takes a stand on issues...

  • Email Marketing and E-commerce Coordinator

    2 months ago

    Montréal, QC, Canada Boutique La Vie En Rose Full time

    Join a diverse and talented team For years now, we’ve been designing lingerie and swimwear for everyday living. Why do we do what we do? Because we want women around the world to look and feel their best! Join our dynamic team to start a stimulating professional career in a committed and constantly evolving environment. We’re a proudly local company with...

  • Marketing Associate

    2 weeks ago

    Montréal, QC, Canada Clara Shades Full time

    Company Description At Clara Shades, we're not just about motorized shades; we're about transforming spaces into smart, elegant sanctuaries. As a leading manufacturing company, we specialize in crafting motorized shades that seamlessly integrate into modern homes and commercial office spaces, delivering both style and convenience. Collaborating closely...

  • Marketing Associate

    2 weeks ago

    Montréal, QC, Canada Clara Shades Full time

    Company Description At Clara Shades, we're not just about motorized shades; we're about transforming spaces into smart, elegant sanctuaries. As a leading manufacturing company, we specialize in crafting motorized shades that seamlessly integrate into modern homes and commercial office spaces, delivering both style and convenience. Collaborating closely...

  • CRM and Customer Lifecycle Marketing Lead

    6 months ago

    Montréal, Canada KitcoMetals Inc, Full time

    **PURPOSE** The CRM and Customer Advocacy Lead at Kitco, you will play a pivotal role in driving customer engagement, retention, loyalty, and repeat purchases through strategic CRM initiatives. You will be responsible for managing the entire customer lifecycle, optimizing marketing programs, and leveraging data to deliver personalized and impactful...

  • CRM Manager

    6 months ago

    Montréal, Canada BetterSleep Full time

    **The Opportunity**: We’re the creator of BetterSleep: the app that has helped more than 65 million people sleep and feel better across the globe. We have a sleep tracker, relaxing sounds, guided meditations and sleep stories, all available in over 6 different languages! We set out on a mission to help people change their lives with a better night's...