CRM / Email Coordinator

7 months ago

Montroyal, Canada Groupe Dynamite Inc. Full time

**CRM / EMAIL COORDINATOR**

Groupe Dynamite is a leading fashion digital retailer with two brands at the heart of our success, Garage and Dynamite. With over 300 stores in Canada and the U.S., and more than 4,000 people, we have been making our mark on fashion since 1975.

Our core strengths are rooted in our team, our innovation and our customers. We are proud to hire and retain aspirational leaders who are driven to achieve great things and are recognized for their entrepreneurial spirit.

**Job Summary**:
**Responsibilities**:

- Schedule all CRM-owned channel communications using a combination of different platforms;
- QA all CRM-owned channel communications and track change requests;
- Track, monitor and report on campaign performance, and provide monthly & quarterly post mortems to improve ongoing CRM communications and identify opportunities;
- Own, lead, and execute acquisition contests while implementing gamification strategies to enhance customer retention;
Responsible for ensuring that all CRM campaigns are scheduled, executed on time and in accordance with business goals across all CRM channels, as well as best practices;
- Ideate and execute A/B and/or multivariate tests to improve campaigns & customers metrics;
- Participate in defining the audience & segmentation strategy for all CRM campaigns;
- Work closely with internal stakeholders to ensure adherence to CRM initiative checklists including asset & copy coordination, QA and testing;
- Contribute ideas of new CRM tactics.

**Qualifications**:

- 2+ years of CRM, marketing or digital marketing coordination experience;
- Bachelor’s degree in a related field required, advanced degrees a plus;
- Strong understanding of the fashion retail industry is a plus;
- Strong organizational and prioritization skills;
- Data-driven and strong problem-solving skills;
- Experience with the Agile methodology framework is a plus;
- Bilingual: French and English (spoken and written).
- Thrive in the face of change with a strong sense of urgency;
- Build partnerships and prioritize collaboration;
- Be proactive and exceed expected results.

Over and above a competitive salary and bonus plan, registered retirement savings, and flexible group insurance with personalised coverage that meets your needs, you will be at the forefront of a growing organisation that understands the importance of investing in people.

You and your family can enjoy our employee discount at Garage and Dynamite, private sample sales throughout the year and many other exciting perks, including a very flexible vacation program.

**Our promise**

No day will be like the last - we aim to be better today than we were yesterday. We are committed to employment equity.

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