Digital Marketing Lead

2 months ago

Kitchener, Canada eHealth Centre of Excellence Full time

Reporting to the Director, Partnerships, the Digital Marketing Lead will be responsible for leading and implementing digital marketing initiatives as part of the corporate Communications and Marketing team. The successful incumbent will develop and implement digital strategies that include marketing campaigns, analyze market trends, and track customer behaviour. Responsible for the day-to-day management of our digital marketing assets, which includes content creation and distribution on relevant platforms. This position requires an enthusiastic and motivated individual who has a passion for digital marketing and is motivated to get things done The successful applicant will have an eye for detail, create marketing plans for multiple projects, and other related marketing tasks.

**Key Roles and Responsibilities**:

- Lead the development and implementation of digital marketing strategies aligned with organizational goals.
- Accountable for planning and executing online marketing campaigns across various channels, including but not limited to Linkedin, X, Meta.
- Responsible for the development and implementation of content strategy and creation, ensuring alignment with brand messaging.
- Responsible for gathering data and interpreting analytics to measure campaign effectiveness and align findings with the digital strategy and organizational strategy
- Develop marketing materials including but not limited to social media content, newsletter/magazine articles, presentations, web content, brochures, bulletins, and surveys.
- Lead social media management, monitor conversations, and track performance.
- Stay updated on industry trends and emerging technologies to implement innovative strategies.
- Lead cross functional collaboration with other departments to ensure alignment in marketing efforts.
- Other duties as assigned.

**Experience, Skills &** Qualifications**:

- University degree in Communications, Public Relations, Marketing, or related discipline.
- Minimum of 5 years' experience leading digital marketing work including experience managing digital platforms.
- Proven success in leading the development and implementation of digital marketing strategies
- Strong ability to quickly build and maintain effective and productive working relationships in complex, multi-stakeholder healthcare environments.
- Proficiency in digital marketing tools and analytics platforms. Experience with Google Analytics 4 is an asset.
- Excellent communication and data analysis skills.
- Up to date knowledge of digital marketing trends and best practices.
- Experience using graphic design software is an asset.
- Experience in Healthcare or Not-for-Profit is an asset.
- Demonstrated ability to plan and write a broad range of documents and an ability to translate complex ideas and concepts into readable copy.
- Ability to work in a diverse and fluid working environment recognizing that different opinions and backgrounds can bring strength to the tasks at hand.
- Demonstrated experience working on projects related to health informatics at the regional and provincial level is an asset.
- Demonstrated experience organizing and maintaining effective project documentation.
- Exceptional analytical and problem-solving skills.
- Demonstrated ability in managing competing priorities and meeting tight deadlines.
- Strong attention to detail.

  • Digital Marketing Manager

    1 week ago

    Kitchener, Canada Trusscore Full time

    **Who We Are** Trusscore Inc. is revolutionizing the way people build, with a strong focus on sustainable building materials and innovative material science. As an established, fast-growing company, we’re looking for a dynamic Senior Digital Marketing Manager to join our team and lead the strategic development, implementation, and optimization of our...

  • Digital Marketer

    5 months ago

    Kitchener-Waterloo, Canada See Your House Now Full time

    Facebook Ads, Analytics, Copy Writing, Lead Generation and CRM. If those terms get you excited and you have experience in these areas, we want to hear from you. **Responsibilities**: - Manage and optimize digital advertising campaigns across various platforms, such as Google Ads and social media channels (FaceBook Ads) - Conduct keyword research and...

  • Digital Marketing Coordinator

    5 months ago

    Kitchener, Canada My Social Media Group Inc Full time

    My Social Media Group Inc. is a digital marketing agency that helps businesses of all sizes skyrocket their online presence. We're on the lookout for a talented and experienced _Digital Marketing Coordinator _to join our dynamic team. As a key member of our agency, you'll have the chance to work with a diverse range of clients, from startups to established...

  • Digital Marketing Specialist

    5 months ago

    Kitchener, Canada MTE Consultants Inc. Full time

    MTE Consultants Inc. has provided engineering consulting services to communities throughout Ontario since 1985. For over 35 years, we have maintained a commitment to quality and lasting relations. Our strength is in the people we work with and the solutions we design. With 5 different offices across Ontario, our team is comprised of driven professionals at...

  • Digital Experience Analytics Lead

    3 days ago

    Kitchener, Ontario, Canada D2L Full time

    About the RoleWe are seeking a highly skilled Digital Analyst to join our team as a Digital Experience Analytics Lead. This role will be responsible for leading web analytics and digital media metrics, with a focus on visualizing the impact of our digital marketing content and campaigns.Job SummaryThe Digital Experience Analytics Lead is a critical thinker...

  • Digital Marketing Specialist

    5 months ago

    Kitchener, Canada MTE Consultants Inc. Full time

    MTE Consultants Inc. has provided engineering consulting services to communities throughout Ontario since 1985. For over 35 years, we have maintained a commitment to quality and lasting relations. Our strength is in the people we work with and the solutions we design. With 5 different offices across Ontario, our team is comprised of driven professionals at...

  • Digital Marketing Strategist

    2 weeks ago

    Kitchener, Ontario, Canada D2L Full time

    About the RoleWe are seeking an exceptional Digital Marketing Strategist to join our team at D2L. As a key member of our Marketing team, you will be responsible for developing and executing digital marketing campaigns that drive business growth and user engagement.Key ResponsibilitiesManage day-to-day search marketing activities, including campaign...

  • Digital Marketing Manager

    5 months ago

    Kitchener, Canada ICSPI Corp. Full time

    As **Digital Marketing Manager **at ICSPI, you will be responsible for digital programs to build and nurture our pipeline of prospects. **Who you are** - You are a self-starter and are able to drive new and scalable campaigns - You have the willingness to own and execute on all aspects of pipeline-building marketing campaigns - You have proven success in...

  • Digital Marketing Specialist

    5 months ago

    Kitchener, Canada Paulina's Recruitment Full time

    Job Title: Digital Marketing specialist Company Name: Paulina's Recruitment Position Type: Full-time, Part-time, Remote Pay Rate: $124 - $314.90 per day Experience Level: No experience required, training provided Paulina's Recruitment seeks a highly motivated Digital Marketing Specialist to join our team. As a Digital Marketing Specialist, you will...

  • Digital Marketing Strategist

    4 days ago

    Kitchener, Ontario, Canada D2L Full time

    D2L, a leading cloud company, is revolutionizing education and shaping the Future of Work. As we navigate this transformative period in teaching and learning, D2L is at the forefront of this fundamental shift.New models of teaching and learning empower personalized, student-centric experiences, yielding improved retention, engagement, satisfaction, and...

  • Content Creator/digital Marketing Associate

    5 months ago

    Kitchener, Canada Heffner Toyota Ltd Full time

    As a **Content Creator/Digital Marketing Associate**, you will be responsible for developing, implementing, and managing marketing campaigns that promote our company and its products or services. Your primary focus will be on enhancing brand awareness, driving web traffic, and acquiring leads/customers. You will work closely with the marketing team to...

  • Content Creator/digital Marketing Associate

    6 months ago

    Kitchener, Canada Heffner Toyota Ltd Full time

    Heffner Motors is a leading automotive retailer in the Waterloo Region. Since 1960 we have been known for honesty, integrity and outstanding service to our customers. We value our employees as well as our customers. Our full service facility covering over 21 acres, allows us to serve all of our customer’s automotive needs - a true one-stop automotive...

  • Digital Marketing Specialist for D2L

    2 weeks ago

    Kitchener, Ontario, Canada D2L Full time

    Digital Marketing Role at D2LD2L is a cloud company that is modernizing education and building the Future of Work. As a Digital Marketing Specialist, you will be working within a fast-growing high-tech SaaS company. Reporting to the Head of Marketing and working closely with the broader Marketing team, you will be responsible for growing our digital media...

  • Digital Marketing Strategist – SkillsWave

    4 weeks ago

    Kitchener, Ontario, Canada D2L Full time

    Transform the way the world learns with D2L, a cloud company modernizing education and building the Future of Work. As a Digital Marketing Strategist, you'll drive growth through SEM, display, paid social, and ABM initiatives. Collaborate with internal stakeholders and external agencies to deliver results through digital media.Key responsibilities include...

  • Digital Marketing Specialist

    1 month ago

    Kitchener, Canada Four All Ice Cream Full time

    **Opportunity**: **About You**: - You are an experienced digital marketer with a passion for growing and developing brands and businesses - You excel in strategizing and developing visual & written content that resonate with a brand's ideal customer - You are an expert in basic website editing and social media platforms including Instagram, Facebook,...

  • Digital Marketing Strategist – SkillsWave

    3 weeks ago

    Kitchener, Ontario, Canada D2L Full time

    About the Role:We are seeking a highly skilled Digital Marketing Strategist to join our team at D2L. As a key member of our Marketing team, you will be responsible for developing and executing digital marketing campaigns to drive growth and engagement.Key Responsibilities:Manage day-to-day search marketing activities across multiple search engines, including...

  • Digital Marketing Strategist

    5 months ago

    Kitchener, Canada D2L Full time

    D2L is a cloud company that is modernizing education and building the Future of Work. The old models of teaching and learning are in the midst of the largest transformation in history, and D2L is at the heart of that fundamental shift. New models of teaching and learning enable a personalized, student-centric experience - and deliver improved retention,...

  • Digital Data Analyst Lead

    4 days ago

    Kitchener, Ontario, Canada D2L Full time

    D2L is a leading cloud company that revolutionizes education and shapes the Future of Work. With its cutting-edge technology, D2L empowers educators and learners worldwide to create personalized experiences that drive engagement, satisfaction, and results.This role as a Digital Data Analyst Lead requires an analytical thinker who can distill complex data...

  • Digital Marketing Specialist

    5 months ago

    Kitchener-Waterloo, Canada UpAuto Full time

    **_UpAuto Group is looking for a Digital Marketing Coordinator in the Kitchener/Waterloo Area!_** **Job Summary** The Digital Marketing Coordinator works closely with senior management to support the planning and execution of customer marketing platforms. You will support the creation and delivery of incredible customer-facing content on our social media...

  • Digital Marketing Strategist – SkillsWave

    4 weeks ago

    Kitchener, Ontario, Canada D2L Full time

    D2L is a cloud company that is modernizing education and building the Future of Work. The old models of teaching and learning are in the midst of the largest transformation in history, and D2L is at the heart of that fundamental shift.New models of teaching and learning enable a personalized, student-centric experience – and deliver improved retention,...