Growth Marketing Manager
6 months ago
**Job Summary**
As the Growth Marketing Manager, you will be accountable for the strategy, development, and execution of demand generation programs to drive awareness and demand for the company’s products and services. Through online and offline campaigns, you will directly impact the company’s revenue goals. You will work closely with our sales executives, sales operations, corporate marketing, and product teams in the development of the company’s customer acquisition and retention strategies.
**Job Duties**
- Develop, execute and analyze demand generation campaigns and promotions across a wide spectrum of acquisition and upsell channels to deliver revenue at or above monthly targets
- Support the development of content required for campaign deliverables (white papers, success stories, Web pages, etc.) through internal and/or agency resources
- Deliver world-class reporting and analytics that show how marketing programs impact revenue; define and track key metrics, develop dashboards, deliver ad-hoc analyses as needed
- Drive A/B testing and optimization into all aspects of our marketing
- Provide recommendations for marketing strategy and tactics based on testing and analysis
- Work with sales and sales operations to track and manage lead flow and increase conversion rates at each stage of marketing and sales engagement
- Stay on the cutting edge of marketing best practices by gathering and filtering new ideas from customers, colleagues and other experts; communicate and share best practices
**Skills and Qualifications**
- Demonstrated track record of success directly managing demand generation campaigns with hands-on experience optimizing websites for conversion of inbound traffic
- Clear understanding of ROI analysis and proven analytical ability to track multiple campaigns, analyze results, and recommend changes
- Knowledge of best practices for sales and marketing operations, automation and workflow processes; understanding & experience with lead management, marketing automation and demand generation with focus on success of impact/revenue
- Demonstrated experience of partnering with sales and sales leadership on campaigns driving revenue growth
- Advanced knowledge of lead scoring and lead nurturing best practices
- World class analytical and quantitative skills
- Strong project management and planning skills to manage multiple projects simultaneously for seamless execution
- Ability to think critically and communicate complex information
- Strong communication and writing skills
- Minimum five years in demand generation or marketing operations roles, software-as-a-service marketing experience preferred
- Bachelor’s degree from top school in Marketing, Economics, Math, Science, Statistics or related field; MBA strongly preferred
-
Digital Marketing Coordinator
6 months ago
Guelph, Canada Anthology Marketing Full timeAnthology Marketing is a team of creative, enthusiastic individuals who care deeply about the environment and people. We work together to develop creative branding, beautiful visual content and effective marketing strategies for our clients. - Developing and implementing social media marketing strategies to increase brand awareness, encourage engagement and...
-
Sales and Account Manager
4 days ago
Guelph, Ontario, Canada Vickers Marketing Ltd Full timeJob DescriptionVickers Marketing Ltd is seeking a highly skilled Sales and Account Manager to join our team. This role will be responsible for driving sales growth, building strong relationships with clients, and delivering exceptional customer service.About the RoleAs a Sales and Account Manager, you will be the primary point of contact for existing and...
-
Marketing Manager
3 months ago
Guelph, Canada Luminor Full timeOur Client, LUMINOR Environmental in Guelph, is looking for a Marketing Manager to join their team! Join LUMINOR Environmental and help build our Brand in water treatment solutions for home and industry! **About**: At LUMINOR Environmental, we believe in creating and providing innovative Ultraviolet (UV) water disinfection solutions for home, industry, and...
-
Marketing Manager
2 months ago
Guelph, Canada RLB LLP Full timeOur **Client**, **LUMINOR**_ _**Environmental**_ _in Guelph, is looking for a **Marketing Manager** to join their team! - Join _**LUMINOR**_ _**Environmental**_ and help build our Brand in water treatment solutions for home and industry!_ **About**: At LUMINOR Environmental, we believe in creating and providing innovative Ultraviolet (UV) water disinfection...
-
Chief Growth Strategist
17 hours ago
Guelph, Ontario, Canada System1 Full timeSystem1, an Industry-leading omnichannel digital marketing platform, is revolutionizing the way businesses connect with their target audience. To drive our growth strategy forward, we are seeking a Strategic Growth Director to develop and execute innovative approaches that capitalize on our tools and automation capabilities.The ideal candidate will have...
-
Marketing Manager
5 months ago
Guelph, Canada Market Fresh Full time**Job description** As the voice of Market Fresh, our Marketing Manager will be responsible for the curating and executing effective marketing strategies that reflect our brand, excites our customers and supports the community. **Responsibilities Include**: - Manage Market Fresh’s multi-platform social media accounts; - Create eye catching, innovative,...
-
Strategic Growth Director
3 weeks ago
Guelph, Ontario, Canada System1 Full timeSystem1 is a leading digital marketing platform that leverages Machine Learning and AI to monetize internet traffic. To drive growth and expansion, we are seeking a Strategic Growth Director to develop and execute our marketing strategy.This role requires a unique blend of full-funnel marketing, search monetization, analytical, and leadership skills. As a...
-
Strategic Growth Director
5 months ago
Guelph, Canada System1 Full time**System1** is an Industry-leading omnichannel digital marketing platform, powered by Machine Learning and AI, that monetizes internet traffic by putting the right ads in front of the right people at the right time. In order to continue expanding to new channels and acquisition opportunities, we are looking for a Strategic Growth Director to develop and...
-
Consumer Marketing Manager
5 months ago
Guelph, Canada Gateway Services Inc Full time**Job Code**: CXMCO **Department**: Marketing **NAICS Worker’s Comp**: 8810- Clerical Office Employees **EEOC Job Category**: 2. First/Mid Level Officials and Managers **Reporting To**: Senior Vice President, Marketing **FLSA**: Exempt **Position Type**: Full-Time Regular **Job Overview** Consumer Marketing Manager, reporting into the Senior Vice...
-
Consumer Marketing Manager
5 months ago
Guelph, Canada Gateway Services Inc Full time**LOCATION**:Guelph, Ontario (Hybrid role - 3 days in office) **SUMMARY**: Consumer Marketing Manager, reporting into the Senior Vice President, Marketing, is responsible for understanding and representing the needs and wishes of the pet parent consumers, acting as their voice within the organization, and driving compelling demand generation initiatives....
-
Strategic Growth Director
1 month ago
Guelph, Ontario, Canada System1 Full timeSystem1: A Leader in Omnichannel Digital MarketingAt System1, we're revolutionizing the way businesses connect with their audiences. Our cutting-edge platform, powered by Machine Learning and AI, enables us to deliver targeted ads that drive real results. As a Strategic Growth Director, you'll play a key role in shaping our marketing strategy and driving...
-
Strategic Sales Professional
2 days ago
Guelph, Ontario, Canada Vickers Marketing Ltd Full timeAbout Vickers Marketing LtdVickers Marketing Ltd is a dynamic sales organization that offers exciting opportunities for experienced professionals to excel in their careers.Job SummaryWe are currently seeking a highly motivated Regional Sales Representative to join our team. As a key member of our sales force, you will be responsible for driving sales growth...
-
Strategic Growth Director
4 weeks ago
Guelph, Ontario, Canada System1 Full timeSystem1 is a leading digital marketing platform that leverages Machine Learning and AI to monetize internet traffic. We are seeking a Strategic Growth Director to develop and execute our marketing strategy, focusing on full-funnel marketing, search monetization, and analytical skills.As a trusted partner to key stakeholders, including C-level executives, you...
-
Marketing Brand Manager
1 week ago
Guelph, Canada Ceva Animal Health Full timeAt Ceva, we believe in preserving the vital bond between humans and animals. We strive to find innovative solutions that improve animal health and productivity while respecting animal welfare and supporting biodiversity. Together, we are building a new reference to create value beyond animal health. Ceva Animal Health has been the fastest growing global...
-
Sales Growth Strategist
17 hours ago
Guelph, Ontario, Canada Univar Solutions Full timeAbout Univar SolutionsWe are a leading global distributor of chemicals and ingredients that make a positive impact on our daily lives.Our Total Rewards package includes market-aligned pay, incentives, and diverse benefits to support employees' physical, emotional, and financial wellbeing.Job Overview:The Account Manager will act as a strategic partner and...
-
Marketing Manager
5 months ago
Guelph, Canada Royal City Nursery Full time**You will plan, create, and deliver impactful marketing content across multiple content channels supporting the Royal City Nursery brand in digital and traditional ways and assist with planning, running and analyzing events. Our mission is to make life beautiful naturally.** **This exciting opportunity is best suited for a marketing professional that is...
-
Vickers Outside Sales Representative
2 months ago
Guelph, Canada Vickers Marketing Ltd Full timeVickers Marketing is a small engine parts wholesale distributor with warehouses in New Brunswick and Ontario. We currently have a position available for an **Outside Sales Representative** in Ontario **Position Summary** In the role of an Outside Sales Customer Service Representative at Vickers Marketing, you will be entrusted with the responsibility of...
-
Jr Marketing Product Manager
5 months ago
Guelph, Canada Ceva Animal Health Full timeAt Ceva, we believe in preserving the vital bond between humans and animals. We strive to find innovative solutions that improve animal health and productivity while respecting animal welfare and supporting biodiversity. Together, we are building a new reference to create value beyond animal health. Ceva Animal Health has been the fastest growing global...
-
Marketing Assistant/ Digital Marketing/ Website
4 weeks ago
Guelph, Ontario, Canada RWDI Ventures Full timeAbout UsClimateFirst is a pioneering climate tech startup that is revolutionizing climate-risk management in the commercial real estate sector. Our innovative B2B SaaS platform provides critical insights, tools, and strategies to support organizations in addressing and enhancing the resiliency of their assets.We are part of RWDI Ventures, the innovations hub...
-
Marketing Coordinator
2 months ago
Guelph, Canada Rowan Williams Davies & Irwin Full time**Job Title**: Marketing Coordinator **Location**: Guelph, Ontario **Company**:ClimateFirst **About Us** ClimateFirst is a fast-growing climate tech startup revolutionizing climate-risk management in commercial real estate. This innovative B2B SaaS platform provides critical insights, tools, and strategies to support organizations in addressing and...