Content Marketing Lead

6 months ago


Toronto, Canada Gorgias Full time

Everything we do is for our customers, and we're currently serving over 12,000+ ecommerce merchants, including : Steve Madden, Timbuk2, Decathlon, and Sports Illustrated. They love us for our innovative product, our focus on their ecommerce needs, and, of course, our lightning-fast customer service response time.

We raised $25 million in our Series B round in December 2020 and $30 million in our Series C round in 2022. We more than doubled in size in every meaningful way: annual recurring revenue, the size of our customer base, and the size of our Gorgias team, for starters.

We're still growing fast and looking for new teammates who want to grow with us.

**ABOUT THE CONTENT TEAM**

? As Content Marketing Lead, you will be responsible for scaling, optimizing, and continually tracking the success of the content program at Gorgias. Reporting to the Director, Integrated Marketing, this role is for those looking build a world-class content engine that drives meaningful results. You will lead a team of content marketing and social media managers to drive awareness, engagement, and consideration for Gorgias at every stage of the customer lifecycle. You have a deep curiosity and passion for content, and a data-driven mindset that helps you understand you and your teams' impact.

**WHAT YOU'LL DO**

As part of the leadership group within the Integrated Marketing team, you will build and mentor a team of content pros and help provide value to ecommerce merchants everywhere. You will be responsible for owning metrics related to content and social media.

**Team leadership**: Inspire the content team you manage by leading with context and helping each person grow professionally.

**Program ownership**: Design, implement, and continually iterate on the content strategy for Gorgias. Develop and maintain our editorial calendar and project management processes.

**Drive channel performance**: Define, track, and continually exceed content KPIs that have a direct impact on our funnel.

**Content expertise**: Be the resident expert in all things content at Gorgias, spanning all channels and mediums.

**Innovation mindset**: Continually develop and test new content strategies and tactics to engage with the ecommerce community.

**Customer champion**: Deeply understand Gorgias's customers to create content that is meaningful and relevant to them.

**Journey architect**: Build a content journey for merchants throughout the whole lifecycle, from the moment they hear about us to the moment they become a customer.

**Work cross-functionally**: Partner with all other GTM teams to provide value through content like customer stories, playbooks, and enablement resources.

This is a unique chance to own and level up a valued team in our marketing department and play a significant part in shaping the brand of a leading SaaS product.

**WHO YOU ARE**

5-7+ years of marketing experience related to content marketing and social media

2+ years of people leadership experience

A proven track record of scaling content programs and their direct impact on funnel metrics

A data driven mindset with a history of positive results from a content program you've run in the past

Analytical mind - ability to spot patterns and trends in content performance and data

Demonstrated success collaborating across departments and showing the impact of content on other teams' performance

Exceptional project management skills with a proven ability to prioritize work to produce maximum impact

Knowledge of current and emerging content, social media, and AI trends

Stellar writing and copywriting skills with samples to show for it

Knowledge of SEO best practices and how to use them in a content program effectively

World-class interpersonal and organizational skills - you are a strategist and a doer at the same time

Experience with CMS and project management tools (preferred)

**PERKS AND BENEFITS**

?? 5-week vacation (We follow each country's appropriate PTO Laws)

? Paid sick leave

? Paid parental leave (16 weeks)

? MacBook Pro

?? Personal credit card to buy lunches (you'll have your own Gorgias credit card)

? We provide private health insurance and retirement pension

????? Get up to CAD 900 to set up your workstation at home (working from home should feel breezy)

? Get up to CAD 2600 of learning material and wellness support per year This includes CAD 1950 for learning material (such as books, courses, and individual coaching sessions) directly linked to your job scope, as well as a CAD 650 wellness budget. Take advantage of these resources to grow in your role and prioritize your personal development and wellness.

? Every quarter, we organize an online company-wide summit to discuss where we're going and strengthen social bonds. Once per year we organize offsite team retreats and company retreats

**The role requires a 2 days/week presence in the hub office in which you are hired. For a full breakdown of hub offices, please see the location fil



  • Toronto, Canada Katana Full time

    **Are you a creative thinker and team leader with a passion for content marketing? Katana is looking for a Marketing** **Content Lead to drive our content strategy and lead a talented team in crafting impactful B2B content. You’ll plan, create, and manage high-quality materials across various formats, fueling marketing campaigns, driving demand generation,...

  • Content Marketing Lead

    6 months ago


    Toronto, Canada Gorgias Full time

    Everything we do is for our customers, and we’re currently serving over 12,000+ ecommerce merchants, including : Steve Madden, Timbuk2, Decathlon, and Sports Illustrated. They love us for our innovative product, our focus on their ecommerce needs, and, of course, our lightning-fast customer service response time. We raised $25 million in our Series B...


  • Toronto, Canada Metrix Group Inc. Full time

    #### About Metrix Metrix provides strategy and design solutions that make change happen. We’re a Toronto-based agency that provides services in relation to Learning & Development, Healthcare Marketing, and Career Development. We guide people and organizations towards a better future by providing innovative and effective learning and marketing...

  • Content Marketing Lead

    4 months ago


    Old Toronto, Canada Relay Full time

    Our mission is to increase the success rate of small businesses. Traditional banking has been a growth limiter rather than a growth enabler for business owners, and we’re changing that. Relay is the all-in-one, collaborative money management platform. We’re building for employer SMBs and their finance function, internal and external, and are focused on...


  • Toronto, Canada Ignition Full time

    **Company Description** Founded in 2013, Ignition is an all-in-one platform for professional services that empower businesses to get paid faster and run smarter. Ignition automates and optimizes proposals, client agreements, billing, and payment collection to put an end to late payments, unbilled work, and mundane repetitive admin. Ignition also integrates...


  • Toronto, Canada TechWyse Internet Marketing Full time

    **Digital Marketing Agency Seeking Experienced Freelance Writers** Founded in 2001, TechWyse is a leading digital marketing agency serving small to medium-sized businesses in Toronto, Canada. Our clientele includes companies in a range of industries, from plumbers to tech companies. Clients count on us to help them increase their keyword rankings in search...


  • Toronto, Canada Informal Systems Full time

    **Content Marketing Strategist** Full Time Canada, USA - Remote **About Informal** We believe in creating trust in software and money and are looking to grow the team with exceptional individuals who share our passion for building this future. Informal is structured with 5 business units which include: - Cosmos Hub: A core developer of the Cosmos Hub...


  • Toronto, Canada Arima Full time

    Are you passionate about MarTech and AdTech? Are you interested in building strong, meaningful client relations? Do you thrive under pressure and hustle to get things done? If so, we want to hear from you! We’re looking for a Content Marketer to join and lead our growing Sales team. We are seeking a Content Marketer Manager to drive our iconic brand by...

  • Social Media, Content

    7 hours ago


    Toronto, Canada TechWyse Internet Marketing Full time

    TechWyse is looking for a passionate leader to help continue growing our Social Media, & Content department. Reporting to the Director of Operations and Strategy, the Manager Social Media, Content & Brand is responsible for creating, managing and executing digital marketing campaigns for a broad range of clients along with managing a small internal team and...

  • Content Marketing Lead

    6 months ago


    Toronto, Canada Alexa Translations Full time

    **_IMPORTANT: _**_When applying, please include a link or attachment of your portfolio and/or writing samples._ **About Alexa Translations**: Alexa Translations breaks language barriers by providing A.I.powered translations for the world’s most prestigious legal, financial, and government institutions. Trained in Canadian French and hosted on Canadian...

  • Content Marketer

    7 months ago


    Toronto, Canada 1MR One More Round Fitness, Boxing, & Kickboxing Full time

    **Job description** **About us** 1MR One More Round, Toronto leader of Boxing, Kickboxing, Muay Thai, Fitness and Kids Martial Arts. Focusing on authentic technique with an emphasis on fitness, 1MR One More Round’s program brings an accessible elite-training experience for all. At 1MR we aim to provide each and every member with the opportunity to...


  • Toronto, Canada Intuit Full time

    **Overview**: This position will be a hybrid work model from our Toronto office and will require 1-3 days in office. Historically, Quickbooks has relied on a strategy of developing content with the intent of bringing people to the site via search. Although that plays a role in the overall marketing strategy, we have a great opportunity to shift our primary...


  • Toronto, Ontario, Canada Procom Full time

    Job DescriptionWe are seeking a highly skilled Content Marketing Strategist to join our in-house marketing team at Procom. This role involves creating compelling content that engages target audiences and supports our marketing strategies.About the RoleThe Content Marketing Strategist will be responsible for developing and implementing content strategies that...


  • Old Toronto, Canada 2 Sigma Full time

    Drive Business Growth as a Content Marketing Strategist at 2 SigmaWe're seeking an experienced Content Marketing Strategist to join our team and drive business growth through impactful content initiatives. As a key member of our marketing department, you'll be responsible for owning the vision and execution of our content strategy, leading a team of content...


  • Toronto, Canada Digital Mobility Full time

    **About the Role** We are seeking a dynamic and experienced **Marketing Content Manager** to join our growing team. You will play a pivotal role in analyzing the market and competitors, collaborating with the product team, and crafting impactful sales and marketing strategies. This role requires a creative content creator with strong technical skills to...


  • Toronto, Canada BioConnect Full time

    **Job Title: Junior Marketing Content Creator** **About BioConnect**: BioConnect is a leading provider of biometric access control and identity verification solutions, focused on delivering secure access to data infrastructure. We offer cutting-edge technology to help organizations safeguard their most valuable assets. **Position Overview**: We are looking...

  • Content Editor

    4 months ago


    Greater Toronto Area, Canada Measure Marketing Results Inc. Full time

    **Position Title**: Content Editor, Content Marketer - B2B **Location**: Remote/Hybrid - Oakville **Company**: Measure Marketing Results Inc. **About Measure Marketing**: Measure Marketing Results Inc. is a B2B inbound and growth agency specializing in tech and manufacturing industries. We craft results-driven marketing strategies that drive demand,...


  • Toronto, Canada Dentalcorp Canada Full time

    Who you are You are a service-oriented and innovative professional who is eager to be a part of a fast-growing organization that enables the best to be even better. You have experience as a Content Marketing Manager and are looking for the opportunity to provide your expertise and to drive change within an exciting industry. You love working in a...


  • Old Toronto, Canada Relay Full time

    About RelayRelay is revolutionizing the way small businesses manage their finances. Our innovative platform empowers employers to collaborate and succeed.Salary: $120,000 - $180,000 per yearThe successful candidate will be a highly skilled professional with a passion for content marketing, leading a team of talented individuals to drive meaningful...


  • Toronto, Canada Harmonic Inc. Full time

    **Content Marketing Manager** Harmonic is the industry leading solution for the transformation for video, broadband and media companies, with smarter, faster, and simpler video streaming and broadband services. We are at the forefront of industry innovations, with simplified streaming using the cloud or software as a service, or next-generation gigabit...