Content Marketing Manager
3 weeks ago
**Content Marketing Manager**
Harmonic is the industry leading solution for the transformation for video, broadband and media companies, with smarter, faster, and simpler video streaming and broadband services. We are at the forefront of industry innovations, with simplified streaming using the cloud or software as a service, or next-generation gigabit services for the broadband market. To learn more, go to “About Harmonic”.
**Role Description**
We’re looking for a creative and motivated team member with a passion for communications and storytelling. Are you our ready to bring your talent in content marketing to Harmonic?
You’ll ensure efficient content lifecycle management as you execute content marketing roadmaps, participate in content strategy development, and support content marketing campaigns at Harmonic.
**Location**
Remote - this position is 100% Remote anywhere in Canada (East Coast preferred)
**What you will be doing**
- Strategy Development: Define and implement a content marketing strategy that aligns with overall marketing and business goals and that addresses audience needs
- Content Calendar Planning: Develop and maintain a content calendar, coordinating the timing of campaigns, publications, promo assets, and other deliverables
- Collaboration with Cross-Functional Teams: Coordinate content development activities with internal and external stakeholders, and align content development and campaign activities across teams
- Performance Analysis and Reporting: Collaborate with digital marketing to measure content effectiveness, optimize and adapt the content strategy based on data insights to improve performance over time.
- Style, Tone and Voice: Ensure Harmonic’s tone, style, and voice across channels and maintain the Harmonic style guide and templates
**What you will need to succeed**
- Communicate with a native level of English (speaking, comprehension & writing)
- Have 3-5 years of work experience in content or digital marketing, or a related field
- Previous experience working in telecommunications and/or high-tech industries
- Are comfortable with content management platforms (Hubspot is used), and tools for collaborative authoring like Atlassian’s Confluence platform
- Have previous professional experiences with defining and executing organized ways of working to coordinate across teams, communicate effectively, anticipate and meet deadlines
- Have an appreciation for high-quality work, while maintaining a practical approach to content development
- Have strong critical thinking skills with experience working autonomously and in a diverse, global team
- Have previous experience working remotely
- Believe in continuous improvement with curiosity, authenticity, professionalism, and an outgoing team spirit
- Strive to innovate, challenge ideas when relevant and propose new ideas with a problem-solver mentality
**Travel**
Travel required as necessary
**Pay & Benefits**
For this role, the estimated base salary range is between CAD 80,000 - CAD 95,000. The actual base salary will vary based on various factors, including market, location and individual qualifications objectively assessed during the interview process.
**Diversity, Equality, and Inclusion at Harmonic**
At Harmonic, we believe that building and nurturing a global team with diverse backgrounds and voices is critical to our success. Together, we achieve excellence through creativity and innovation, build relationships based on integrity and mutual respect, and deliver the highest quality in every aspect of our business for the benefit of our employees, business partners and shareholders.
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