Communications Manager

5 months ago

Vancouver, Canada Columbia College Full time

**Description**:
Since 1936, Columbia College has offered quality educational programs, including a University Transfer Program fully integrated into the BC Transfer System, an Associate Degree Program certified by the Ministry of Post-Secondary Education and Future Skills, a University Preparatory Program, and a High School Program certified by the Ministry of Education. Thousands of Canadian and international students have progressed through Columbia College's programs to Canadian universities or successful careers.

The **Communications Manager** is responsible for developing and implementing internal and external communications strategies, processes, and activities at the College, including researching, planning, managing, monitoring, and measuring the impact of communications and other related functions.

The Manager reports to the Director of Recruitment, Admissions, and Marketing (RAM).

The working schedule for this position is Monday through Friday from 9:00 a.m. to 5:00 p.m. (35 hours per week). Four days are on campus, and one day is performed remotely.

**Knowledge and Skills**:
**Experience and Qualifications**:

- Minimum of five years of experience at a management level in communications.
- Extensive knowledge and experience with communications theory, strategies, practices, and techniques.
- Established professional credibility as evidenced by a degree from an accredited post-secondary institution in a related area of study or an equivalent combination of education and experience.
- Excellent written, presentation and oral communication skills.
- Excellent organizational, analytical and leadership skills.
- Demonstrated ability to model appropriate professional, ethical and collaborative behaviours consistent with the responsibilities of this position.

**Leadership competencies include**:

- **Communications Skills** - Possesses outstanding communication skills, both verbal and written. Expresses thoughts in an organized, concise manner. Develops and delivers effective presentations. Has the ability to present information and ideas to diverse groups.
- **Team Building** - Builds strong relationships with faculty and staff. Is a respectful, diligent manager with the ability to mentor reports.
- **Results-Focused** - Can effectively implement strategic initiatives. Uses business analytics to assess performance continually. Modifies practices accordingly to meet and exceed goals.
- **Influential and Collaborative** - Has an honest, open, and consistent approach to working with others toward organizational strategic objectives and possesses strong relationship and interpersonal skills.
- **Creative Problem Solving** - Brings forward and implements new ideas to solve communications challenges.
- **Self-motivated and Directed**- Continuously seeks to stay current and be at the leading edge in modern communications practices and is committed to continuous learning; able to work independently with a sense of urgency to task completion.
- **Organizationally Astute** - Is diplomatic and tactful; non-confrontational; recognizes internal and external sensitivities; intuitively reads the political implications of recommendations and actions; uses sound judgment.
- **Energetic & Adaptable** - Is prepared to take on longer-term initiatives and does so with enthusiasm; can adapt to new and changing situations; is flexible.

**Duties and Responsibilities**:
The **Communications Manager** is accountable for the following:

- Developing and implementing internal and external communications strategies for the College that increase brand awareness and recognition of the College’s commitment to international students and leadership in higher education in BC.
- Creating a plan to design and develop a new website for the College.
- Conducting ongoing research, such as scans, audits, or surveys, of the College’s communications touchpoints with students and the community, to evaluate and improve their effectiveness.
- Collaborating with the Director of RAM, as well as other College partners, to develop communications for prospective students and applicants.
- Working closely with the Executive Director of the Institute for Equity and Advancement to develop communication strategies to enhance the Institute’s brand and presence.
- Identifying strategies to establish a media presence that recognizes, acknowledges, and promotes Columbia College’s commitment to excellence in international education.
- Developing a Media Plan and College-wide communication standards, guidelines and frameworks and support their implementation throughout the College.
- Overseeing, monitoring and evaluating daily College-wide communications activities.
- Collaborating with administrators and faculty on the development of key messages and talking points.
- Developing content strategies and facilitating ongoing management of the college-wide intranet, social media accounts and digital display screens.
- Acting as a resource for crisis

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