Business Development Representative

6 months ago

Vancouver, Canada Social Nature Full time

**About the Job**:
**Job Details**

**Role**:Business Development Representative

**Department**:Sales

**Job Location**:Fully remote anywhere in North America or join us at our head office in Vancouver, BC and enjoy a hybrid work environment

**Role Type**:Full-time, Permanent

**Hours**:Monday - Friday, 9AM-5PM (flexible working hours)

**Pay**:$60,000 - $70,000 base salary plus performance bonus, up to $10,000 per year

**Who We Are**

Our community has grown to over 1 Million users and we have worked with over 500 natural food and health brands across North America. We're not stopping until every consumer brand in the world is launching their healthy and sustainable products on Social Nature so that more people can #trynatural.

We're currently a team of 30 changemakers with an entrepreneurial culture that values making it happen, championing the customer, winning together, keeping it real, focusing on impact and owning our craft.

**The Purpose of the Role**

Social Nature is seeking a Business Development Representative to join our team during an exciting time for our company. We're experiencing high growth and we're looking for someone who is self-motivated, results-driven and is passionate about the better-for-you product space. If you're someone who gets excited when they go grocery shopping at Whole Foods Market, you'll fit right into our team Also once you work at Social Nature, grocery shopping will never again be the same as you'll see all of our clients and prospects on the shelves

As an experienced Business Development Specialist, you'll research, prospect, book and qualify leads for the sales team to pursue in the growing better-for-you product space across North America. Identifying new business opportunities isn't easy, but you're motivated because of your passion for chasing wins and passion for the industry.

This is a great opportunity to grow your business development career, with a company on a mission to help more people switch to better-for-you products. You will work in a small cross-functional team, and report directly to the Head of Business Development. Your input, ideas and results will make a big difference in our growing company.

**What You'll Be Doing**
- Own the entire lead generation process, including research, org mapping, outreach, prospecting and lead qualification.
- Build and cultivate relationships with qualified clients by offering tailored insights and solutions that meet their specific needs.
- Highly targeted outbound prospecting: You'll build your own list, research and learn about prospects, then craft A LOT of personalized message sequences.
- Analysis of potential CPG industry influencers, stakeholders and buyers that may be a fit for our product sampling services; including industry associations we should be partnering with and events we should be present at.
- Work in tandem with our Partnership Directors to further strategically map out key accounts, brainstorming together how to attract high growth brands.
- Book discovery calls with senior-level contacts for Partnership Directors (booking a minimum of 5 discovery calls with qualified leads per week).
- Raise marketplace awareness of Social Nature's value proposition to prospects on Linkedin.
- Follow best practices for booking discovery calls, continuously improve and share learnings with the team, willing to pivot when necessary.
- Work with marketing to identify collateral/sales support (e.g. case studies) to improve conversion rates of mapping calls and discovery calls to qualified opportunities
- Attend bi-annual trade shows across North America to prospect leads with the goal of significantly increasing the number of qualified leads in Salesforce.
- Maintain up-to-date records of all interactions and lead status through our Salesforce CRM.

**What you will need to succeed in this role**
- Previous experience in B2B business development
- Experience in social selling (especially on Linkedin) is ideal
- Active network within the CPG industry is considered a strong asset, but is not required.
- Motivated by the hunt: You figure out what needs to get done and make it happen.
- Persistent in the face of rejection, you see it as a challenge, get more creative and maintain positive energy.
- Experienced building and nurturing new relationships with senior-level prospects who are decision makers and/or budget holders.
- A strong written communicator, where all your efforts are customized based on your research, your understanding of the customer persona and their specific needs.
- Resourceful, creative thinker that is experienced in working with sales and marketing to develop your outreach and messaging.
- Experienced with CRMs, ideally Salesforce and/or Hubspot.

**What We Offer**
- **Comprehensive Health & Wellness benefits **— From Day 1, you'll get health, dental and vision benefits, an annual $1200 wellness spending account (gym pass, running shoes, bike, etc.) and a $500 home office improvement

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