Field Marketing Manager
7 months ago
Splunk is here to build a safer and more resilient digital world. The world's leading enterprises use our unified security and observability platform to keep their digital systems secure and reliable. While customers love our technology, it's our people that make Splunk stand out as an amazing career destination and why we've won so many awards as a best place to work. If you become a Splunker, we want your whole, authentic self, what we call your "million data points". So bring your work experience, problem-solving skills and talent, of course, but also bring your joy, your passion and all the things that make you, you.
Role Summary
Splunk is looking for a Field Marketing Manager to lead development and execution of marketing programs that support our Canadian Sales organization.
As a Field Marketing Manager, you will be the face of Marketing to your region, driving growth targets development and execution of marketing programs, directly impacting pipeline generation and strengthening our brand in the industry. You will have a demonstrated track record of improving data insights to identify positive outcomes and gaps to drive marketing plans and programs on time, on budget, with measurable results.
This is a great opportunity for a sharp, energetic marketer interested in being a part of one of the fastest growing companies in the Big Data space. We are a rapidly growing company and so you should be comfortable with changing priorities and responsibilities.
Are you ready for your next challenge?
**Responsibilities**:
- Partner with sales leadership and AMER Marketing team to build a plan that aligns with regional goals and priorities.
- Plan and execute strong, data-driven marketing activities and programs to drive pipeline generation and awareness in the region.
- Lead promotion of regional marketing programs, including Splunk-led events, regional sponsorships, executive events, hands-on workshops and more, to showcase customer success and demonstrate the value of Splunk to support new customer acquisition and expansion.
- Work with Partner marketing and development managers to develop joint marketing plans and campaigns and evaluate the marketing performance.
- Cross collaborate with supporting marketing functions including AMER programs and campaigns, ABM, social, PR, customer marketing and others to build and coordinate overall regional strategy and integrate field programs into buyer’s journey.
**Requirements**:
- 7+ years of proven experience in marketing enterprise software; IT-specific software a plus; BI or SaaS experience a plus.
- Fluency in French Canadian Language
- Strong market knowledge
- Data driven approach to planning and execution
- Well versed within the different tactics used in the industry to reach and attract our target audience
- Deep experience working with Salesforce and Eloqua (or equivalent tools) to execute integrated demand generation programs and measure their effectiveness
- Have end-to-ended, hands-on approach to marketing activities and programs
- Budget management experience
- Exceptional teammate and ability to influence others in a cross-functional forums
- Track record of delivering marketing results with a strong analytical mindset
- Exceptional written and verbal communication skills.
Note:
**Base Pay Range**
Canada
Base Pay: CAD 99,200.00 - 136,400.00 per year
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