Executive Director Marketing

2 months ago

Morrisville, Canada Lenovo Full time
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Lenovo is a US$57 billion revenue global technology powerhouse, ranked #248 in the Fortune Global 500, and serving millions of customers every day in 180 markets. Focused on a bold vision to deliver Smarter Technology for All, Lenovo has built on its success as the world’s largest PC company with a full-stack portfolio of AI-enabled, AI-ready, and AI-optimized devices (PCs, workstations, smartphones, tablets), infrastructure (server, storage, edge, high performance computing and software defined infrastructure), software, solutions, and services. Lenovo’s continued investment in world-changing innovation is building a more equitable, trustworthy, and smarter future for everyone, everywhere. Lenovo is listed on the Hong Kong stock exchange under Lenovo Group Limited (HKSE: 992) (ADR: LNVGY).

Description and Requirements

The IDG (Intelligent Devices Group) global Marketing organization is hiring an Executive Director - Marketing Strategy & Operations, reporting directly to the IDG & ISO CMO.

Lenovo is looking for an experienced leader to manage end to end Marketing Strategy & Operations processes to ensure the aligned, integrated, efficient, and effective operation of the IDG Marketing organization. Responsibilities of this role are inclusive of strategic planning, insights and customer research, financial and governance operations, alliance management, technology and automation, and overall management processes. This position will play an integral role in supporting the One Lenovo initiative and drive the alignment of the PC marketing plan within the broader marketing of all Lenovo product and services portfolios.

The ideal candidate will have extensive strategy, planning, and operations experience with a motivation to achieve results in a fast-paced and matrixed organization. This operations executive will be responsible for overseeing and coordinating daily operational activities, ensuring smooth business operations, managing budgets, analyzing processes for improvement, and implementing strategies to enhance efficiency. This leader will work closely with the executive marketing team to monitor, measure, and analyze the effectiveness, efficiency, and risk of marketing initiatives as they relate to an organization's overall goals.

Key Responsibilities

  • Oversee the day-to-day IDG Marketing organization processes and resources.
  • Establish and drive strategic initiatives driven by customer and data insights and designed to ensure alignment and collaboration across marketing functions and in support of the broader business organization.
  • Overall management of the IDG global marketing budget in conjunction with finance and accounting partners.
  • Alignment of investment priorities with business and marketing strategic initiatives.
  • Develop and define the governance principles that will enable the global marketing organization to meet the highest standards of financial and business operations.
  • Define and deliver a management system that will create improved efficiencies and effectiveness across the IDG marketing organization and enable a highly matrixed organization to operate in a streamlined manner.
  • Identify operational objectives to measure and track the progress and impact of transformation initiatives.
  • Identifying and implementing new marketing technologies.
  • Apply leadership skills to demonstrate initiative, effect change, and drive progress in this transformational period to support the overall IDG marketing imperatives.

Basic Qualifications:

  • 10+ years expertise and experience with marketing operations including financial management of marketing investments, marketing planning, measurement and performance tracking, and governance operations.
  • Bachelor’s degree or equivalent experience.
  • Strong ability to ensure that effective controls are in place to monitor program performance.
  • Strategic thinker, able to see how processes and technology are intertwined and how the combination of both will deliver a transformative marketing environment.
  • Strong capability at providing effective performance reporting to monitor the progress of the project (multiple stakeholders).
  • Detail-oriented creative problem solver.
  • Ability to thrive in a fast-paced environment managing across multiple shifting priorities.
  • Proven track record of leading through influence and delivering persuasive presentations to senior leadership.
  • Comfortable in a performance-based environment.

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, religion, sexual orientation, gender identity, national origin, status as a veteran, and basis of disability or any federal, state, or local protected class.

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