Senior Specialist, Digital Media

1 week ago


Montreal, Quebec, Canada PMX Full time
Publicis Media is one of Canada's fastest growing Media Agency networks.

A pool of talented individuals who learn from each other (while tapping into global centres of excellence) and transparency at the core of everything we do, from data reporting to billing all the way to agency leadership.

The result is a blend of meaningful work for some of Canadas' favorite brands and endless opportunities to grow for our team members.

Publicis Media has experienced an incredible growth rate over the past years. The network has transformed and moved at the pace of culture.

Publicis Media Canada is proud to be Great Places to Work certified and recognized with Best Workplaces for Today's Youth.

You'll be provided with 3 weeks minimum vacation to start plus additional long weekend Publicis days, holidays closures, your birthday off, free Headspace memberships, wellness and technology credits, and a market leading savings plan.


The Paid Social Senior Specialist is highly experienced in executing social media advertising campaigns, and has a deep knowledge of the ins and outs of these advertising platforms (Facebook/Instagram, Twitter, Pinterest, Snapchat, LinkedIn, and TikTok).


This role reports directly to the account Supervisor/Manager, leading implementation of paid social media plans and assuring high quality of work.

This individual understands strategy and feels comfortable analyzing large volume of data to extract meaningful insights that guide optimizations.

Assisting the Paid Social Supervisor/Manager in the development of media plans to meet client's goals.
Present strategy plans and performance reports to clients.
Educate junior team members on platform best practices.
Ensuring a high quality of work for all deliverables to client.
Characteristics of

Successful Paid Social Specialist:
Deep understanding of the intricacies across the main social media-advertising platform.
Able to communicate complex solutions to less technical audiences verbally and in writing.
Loves analyzing data and finding key relevant insights.
Clearly understand client's goals and uses that to guide ongoing analysis and recommendations.

3+ years of experience in Paid Social Media buying and planning on multiple social platforms for medium and large size clients.

~ Bachelor's degree; Technical proficiency across social media advertising channels (Facebook/Instagram, Snapchat, Twitter, TikTok, LinkedIn, Pinterest, etc.).
~ Experience presenting data and insights to medium and large audiences.
~ Proven record managing multiple timely delivery and prioritizing projects in highly paced environment.
~ Facebook Blueprint Certification, Twitter Flight School, and Snapchat Certification.
~ Proficiency in Microsoft Office, with an advanced working knowledge of Microsoft Excel.

Publicis Media is an equal opportunity employer with a strong commitment to diversity and inclusion.

We create and nurture a vibrant work environment that celebrates, values and leverages all aspects of diversity and inclusiveness, attracts world-class talent and serves as the industry benchmark for best practices.

We encourage applications from all qualified individuals and will provide appropriate accommodation for candidates with disabilities or accessibility needs throughout the recruitment process, upon request.



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