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Marketing Specialist

3 months ago


Stoney Creek, Ontario, Canada Hillfield Canadian Immigration Corporation Full time

Work Term:
Permanent

  • Work Language: French
  • Hours: 40 to 44 hours per week
  • Education: Bachelor's degree
  • Experience: 2 years to less than 3 years

Work setting:

  • Business

Tasks:

  • Develop policies
  • Supervise professional and support staff and students
  • Administer programs to promote industrial and commercial business investment in rural and urban areas
  • Perform administrative tasks
  • Plan development projects
  • Develop venture capital sources
  • Recruit and hire staff
  • Respond to enquiries from members of the business community concerning development opportunities
  • Provide advice on procedures and requirements for government approval of development proposals
  • Conduct surveys and analyze data on the buying habits and preferences of wholesale and retail consumers
  • Develop social and economic profiles of an area to encourage industrial and commercial investment
  • Conduct comparative research on marketing strategies for industrial and commercial products
  • Prepare reports, research papers, educational texts or articles
  • Act as spokesperson for an organization
  • Advise clients on advertising or sales promotion strategies
  • Answer written and oral inquiries
  • Assist in the preparation of brochures, reports, newsletters and other material
  • Coordinate special publicity events and promotions
  • Conduct public opinion and attitude surveys
  • Gather, research and prepare communications material
  • Initiate and maintain contact with the media
  • Prepare and/or deliver educational, publicity and information programs, materials and sessions
  • Prepare sports, literary, performance or other contracts
  • Provide consulting services to government and other organizations
  • Conduct analytical marketing studies
  • Conduct social or economic surveys on local, regional, or international areas to assess development of potential and future trends
  • Review and evaluate commercial or industrial development proposals
  • Design market research questionnaires
  • Develop portfolio of marketing materials
  • Evaluate customer service and store environments
  • Design, conduct and analyze quantitative and qualitative research projects
  • Develop feasibility studies
  • Conduct online marketing, Ecommerce and Website promotions
  • Maintain database of potential franchisees, real estate locations and online buy/sell Internet sites
  • Develop marketing strategies
  • Ensure appropriate business/commercial licenses are in place
  • Deliver presentations at conferences, workshops or symposia
  • Develop and implement business plans

Supervision:

  • 1 to 2 people

Computer and technology knowledge:

  • Microsoft Publisher
  • Salesforce
  • MS Office
  • MS Outlook
  • Adobe Dreamweaver
  • Adobe Photoshop
  • HTML editing software
  • MS Access
  • MS Excel
  • MS PowerPoint
  • MS Word

Area of specialization:

  • Audio/audiovisual
  • Interactive/new media

Work conditions and physical capabilities:

  • Work under pressure
  • Tight deadlines
  • Fastpaced environment
  • Attention to detail
  • Overtime required
  • Large workload

Personal suitability:

  • Client focus
  • Efficient interpersonal skills
  • Excellent oral communication
  • Excellent written communication
  • Flexibility
  • Initiative
  • Judgement
  • Organized
  • Team player
  • Accurate
  • Dependability
  • Reliability

Screening questions:

  • Are you available for shift or oncall work?
  • Are you available for the advertised start date?
  • Are you currently a student?
  • Are you currently legally able to work in Canada?
  • Are you willing to relocate for this position?
  • Do you currently reside in proximity to the advertised location?
  • Do you have previous experience in this field of employment?
  • Do you have the aboveindicated required certifications?
  • Do you have the necessary equipment for remote work (i.e. internet, home office, etc.)?
  • What is the highest level of study you have completed?
  • What is your current field of study?
  • What is your current level of study?

Support for newcomers and refugees:

  • Participates in a government or community program or initiative that supports newcomers and/or refugees
  • Recruits newcomers and/or refugees who were displaced by a conflict or a natural disaster (for example: Ukraine, Afghanistan, etc.)
  • Provides diversity and crosscultural trainings to create a welcoming work environment for newcomers and/or refugees

Support for youths:

  • Participates in a government or community program or initiative that supports youth employment

Support for Veterans:

  • Participates in a government or community program or initiative that supports Veterans

Support for Indigenous people:

  • Participates in a government or community program or initiative that supports Indigenous people
  • Offers mentorship, coaching and/or networking opportunities for Indigenous workers
  • Develops and maintains relationships with indigenous communities, indigenousowned businesses and organizations
  • Provides cultural competency training and/or awareness training to all emplo