Senior Demand Generation Manager

The Senior Demand Generation Manager owns the strategy and execution of campaigns that drive revenue outcomes in the target accounts of Maximizer's Ideal Customer Profile (ICP). Working closely with the VP, Marketing, this role requires engagement with multiple internal stakeholders across Marketing, Sales, Customer Account Management, RevOps, Product and other cross-functional teams. We seek a data-centric marketer with a history of crafting and executing diverse campaigns across multiple channels, gauging their revenue effectiveness through each avenue, and collaborating closely with the Revenue team.
Generate qualified ICP leads efficiently against pipeline goals for both net new logo and existing customer accounts
Oversee account lists, optimizing based on intent data and feedback from the Revenue team
Surface new tactics and channels to get in front of target accounts
Scale outbound strategy, refining based on performance and outcomes
Develop email nurture strategy, including calendar and content coordination
Forecast, measure, analyze, and report on campaign impacts on pipeline and bookings
Identify content needs and collaborate with Content Marketing Manager on new asset creation
Manage PPC agency, one Digital Marketing Specialist and one SDR
Hands-on experience with Demand Generation technology stack, including Marketing Operation & Data Enrichment
~ Team building events, happy hours and more

Maximizer was launched in a garage on Vancouver Island in 1987, evolving through the development of early contact management systems (CMS), through sales force automation (SFA) technologies, right to today’s sophisticated customer relationship management (CRM) systems. Today, we are one of the few CRM providers in the world who can deploy our software in all three environments of on-premise, private or shared cloud, while providing access via a desktop/laptop, via a mobile device, or using the Maximizer app.
Ultimately, however, we are successful because for over three decades we have proven we know how to help customers do three things: secure new customers; We do not discriminate based on race, faith, colour, cultural background, gender, sexual orientation, age, marital status, or disability status. Be the first to be notified about new Senior Demand Generation Manager jobs in Greater Vancouver, British Columbia
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Data collected and processed: IP addresses, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Privacy choices, Probabilistic identifiers
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Precise location data, Privacy choices, Authentication-derived identifiers, Probabilistic identifiers
Data collected and processed: IP addresses, Browsing and interaction data, Probabilistic identifiers
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Device identifiers, Precise location data, Privacy choices
Data collected and processed: IP addresses, User-provided data, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Privacy choices, Authentication-derived identifiers, Probabilistic identifiers
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Precise location data, Privacy choices, Probabilistic identifiers
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data, Users’ profiles, Privacy choices
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Device identifiers, Users’ profiles, Authentication-derived identifiers, Probabilistic identifiers
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Privacy choices
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Precise location data, Privacy choices, Authentication-derived identifiers, Probabilistic identifiers
Data collected and processed: IP addresses, Device characteristics, Browsing and interaction data, Privacy choices
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Privacy choices, Probabilistic identifiers
Data collected and processed: IP addresses, User-provided data, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Privacy choices, Authentication-derived identifiers, Probabilistic identifiers
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Precise location data, Privacy choices, Probabilistic identifiers
Data collected and processed: IP addresses, User-provided data, Non-precise location data, Browsing and interaction data, Device identifiers, Probabilistic identifiers
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Precise location data, Privacy choices, Authentication-derived identifiers
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Precise location data, Privacy choices, Authentication-derived identifiers
Data collected and processed: IP addresses, User-provided data, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Privacy choices, Authentication-derived identifiers, Probabilistic identifiers
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Device identifiers, Users’ profiles, Privacy choices, Probabilistic identifiers
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data, Privacy choices, Probabilistic identifiers
Data collected and processed: IP addresses, User-provided data, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Precise location data, Privacy choices, Probabilistic identifiers
Data collected and processed: IP addresses, User-provided data, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Precise location data, Privacy choices, Probabilistic identifiers
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Privacy choices, Probabilistic identifiers
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Precise location data, Privacy choices, Authentication-derived identifiers, Probabilistic identifiers
Data collected and processed: IP addresses, User-provided data, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Privacy choices, Authentication-derived identifiers, Probabilistic identifiers
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Precise location data, Privacy choices, Probabilistic identifiers
Data collected and processed: IP addresses, User-provided data, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Privacy choices, Authentication-derived identifiers
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Device identifiers, Precise location data
Data collected and processed: IP addresses, User-provided data, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Privacy choices, Authentication-derived identifiers, Probabilistic identifiers
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Privacy choices, Authentication-derived identifiers
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Privacy choices
Data collected and processed: IP addresses, User-provided data, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Precise location data, Privacy choices
Data collected and processed: IP addresses, User-provided data, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Precise location data, Privacy choices, Authentication-derived identifiers, Probabilistic identifiers
Data collected and processed: Device characteristics, Non-precise location data, Browsing and interaction data
Data collected and processed: IP addresses, Device identifiers, Precise location data
Data collected and processed: IP addresses, User-provided data, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Precise location data, Privacy choices, Authentication-derived identifiers, Probabilistic identifiers
Data collected and processed: IP addresses, User-provided data, Device characteristics, Browsing and interaction data, Device identifiers, Privacy choices, Authentication-derived identifiers, Probabilistic identifiers
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Privacy choices, Authentication-derived identifiers, Probabilistic identifiers
Data collected and processed: Data collected and processed: IP addresses, User-provided data, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Precise location data, Privacy choices, Authentication-derived identifiers
Data collected and processed: IP addresses, Browsing and interaction data, Device identifiers, Privacy choices
Data collected and processed: IP addresses, User-provided data, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Precise location data, Privacy choices, Authentication-derived identifiers, Probabilistic identifiers
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Privacy choices, Authentication-derived identifiers, Probabilistic identifiers
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Privacy choices, Authentication-derived identifiers, Probabilistic identifiers
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Probabilistic identifiers
Data collected and processed: IP addresses, User-provided data, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Precise location data, Privacy choices, Authentication-derived identifiers, Probabilistic identifiers
Data collected and processed: IP addresses, User-provided data, Device characteristics, Browsing and interaction data, Device identifiers, Users’ profiles, Privacy choices, Authentication-derived identifiers, Probabilistic identifiers
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Privacy choices, Authentication-derived identifiers
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Precise location data, Privacy choices, Authentication-derived identifiers, Probabilistic identifiers
Data collected and processed: IP addresses, User-provided data, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Precise location data, Privacy choices, Probabilistic identifiers
Data collected and processed: IP addresses, User-provided data, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Privacy choices, Authentication-derived identifiers
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Device identifiers, Precise location data, Privacy choices
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Precise location data, Privacy choices
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data, Privacy choices, Probabilistic identifiers
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Precise location data, Privacy choices, Authentication-derived identifiers, Probabilistic identifiers
Data collected and processed: IP addresses, User-provided data, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Privacy choices, Authentication-derived identifiers
Data collected and processed: IP addresses, User-provided data, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Privacy choices
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Privacy choices, Probabilistic identifiers
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Privacy choices, Probabilistic identifiers
Data collected and processed: IP addresses, User-provided data, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Privacy choices, Probabilistic identifiers
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Privacy choices
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Precise location data, Privacy choices, Probabilistic identifiers
Data collected and processed: IP addresses, Non-precise location data, Browsing and interaction data, Privacy choices
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Precise location data, Privacy choices, Authentication-derived identifiers
Data collected and processed: IP addresses, User-provided data, Device characteristics, Non-precise location data, Device identifiers, Users’ profiles, Privacy choices, Probabilistic identifiers
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Authentication-derived identifiers
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Precise location data, Privacy choices, Probabilistic identifiers
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers
Data collected and processed: Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Precise location data, Privacy choices, Probabilistic identifiers
Data collected and processed: IP addresses, User-provided data, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Precise location data, Privacy choices, Authentication-derived identifiers, Probabilistic identifiers
Data collected and processed: Data collected and processed: IP addresses, User-provided data, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Privacy choices, Authentication-derived identifiers, Probabilistic identifiers
Data collected and processed: IP addresses, User-provided data, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Privacy choices, Authentication-derived identifiers, Probabilistic identifiers
Data collected and processed: IP addresses, User-provided data, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Privacy choices, Probabilistic identifiers
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Privacy choices
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Privacy choices, Authentication-derived identifiers
Data collected and processed: Data collected and processed: IP addresses, User-provided data, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Precise location data, Privacy choices, Authentication-derived identifiers, Probabilistic identifiers
Data collected and processed: Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Privacy choices
Data collected and processed: IP addresses, User-provided data, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Precise location data, Privacy choices, Probabilistic identifiers
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data, Privacy choices
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data, Privacy choices, Authentication-derived identifiers
Data collected and processed: IP addresses, User-provided data, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Privacy choices, Authentication-derived identifiers, Probabilistic identifiers
Data collected and processed: IP addresses, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Precise location data, Privacy choices
Data collected and processed: Non-precise location data
Data collected and processed: IP addresses, User-provided data, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Precise location data
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data
Data collected and processed: IP addresses, Device characteristics, Browsing and interaction data, Device identifiers, Privacy choices, Authentication-derived identifiers
Data collected and processed: IP addresses, Device characteristics, Device identifiers, Precise location data
Data collected and processed: IP addresses, User-provided data, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Privacy choices
Data collected and processed: Device characteristics, Browsing and interaction data, Device identifiers, Users’ profiles, Privacy choices
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Privacy choices
Data collected and processed: IP addresses, Device characteristics, Browsing and interaction data, Device identifiers, Privacy choices
Data collected and processed: IP addresses, User-provided data, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Precise location data, Privacy choices
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers
Data collected and processed: IP addresses, User-provided data, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Privacy choices, Authentication-derived identifiers
Data collected and processed: IP addresses, User-provided data, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Privacy choices, Authentication-derived identifiers
Data collected and processed: IP addresses, User-provided data, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Privacy choices, Authentication-derived identifiers, Probabilistic identifiers
Data collected and processed: IP addresses, User-provided data, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Precise location data, Privacy choices, Probabilistic identifiers
Data collected and processed: Data collected and processed: IP addresses, Non-precise location data
Data collected and processed: Data collected and processed: Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Precise location data, Authentication-derived identifiers, Probabilistic identifiers
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Device identifiers, Probabilistic identifiers
Data collected and processed: Data collected and processed: IP addresses, User-provided data, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Privacy choices, Authentication-derived identifiers
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Privacy choices
Data collected and processed: Data collected and processed: IP addresses, User-provided data, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Privacy choices, Authentication-derived identifiers, Probabilistic identifiers
Data collected and processed: IP addresses, User-provided data, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Precise location data, Privacy choices, Authentication-derived identifiers
Data collected and processed: IP addresses, User-provided data, Browsing and interaction data, Device identifiers, Users’ profiles, Privacy choices
Data collected and processed: IP addresses, User-provided data, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Precise location data, Privacy choices, Authentication-derived identifiers, Probabilistic identifiers
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Device identifiers, Precise location data, Privacy choices
Data collected and processed: IP addresses, User-provided data, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Precise location data, Privacy choices, Probabilistic identifiers
Data collected and processed: IP addresses, User-provided data, Device characteristics, Browsing and interaction data, Device identifiers, Users’ profiles, Privacy choices, Probabilistic identifiers
Data collected and processed: IP addresses, User-provided data, Device characteristics, Non-precise location data, Browsing and interaction data, Privacy choices
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Precise location data, Privacy choices, Probabilistic identifiers
Data collected and processed: IP addresses, Device characteristics, Browsing and interaction data, Device identifiers, Users’ profiles, Probabilistic identifiers
Data collected and processed: IP addresses, Device characteristics, Browsing and interaction data, Device identifiers, Privacy choices
Data collected and processed: IP addresses, User-provided data, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Privacy choices, Authentication-derived identifiers
Data collected and processed: IP addresses, User-provided data, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Privacy choices, Authentication-derived identifiers
Data collected and processed: IP addresses, Non-precise location data, Device identifiers, Users’ profiles, Privacy choices
Data collected and processed: IP addresses, Device characteristics, Browsing and interaction data, Device identifiers, Probabilistic identifiers
Data collected and processed: IP addresses, Non-precise location data
Data collected and processed: Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Users’ profiles, Privacy choices, Authentication-derived identifiers
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Device identifiers
Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Privacy choices, Authentication-derived identifiers
Data collected and processed: Data collected and processed: IP addresses, Device characteristics, Browsing and interaction data, Device identifiers, Privacy choices
Data collected and processed: Data collected and processed: IP addresses, Device characteristics, Non-precise location data, Browsing and interaction data, Device identifiers, Precise location data, Authentication-derived identifiers, Probabilistic identifiers
Marketing Science Consulting Group, Inc.
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