Senior Manager, Regional Sales and Support

At CWB , we strive to build value for the people who choose us every day: our people, our clients and our investors. We do this by: Putting people first and building relationships with intention
Seeking out and embracing new ideas
Believing that how we do things is as important as what we do
Senior Manager, Regional Sales & Support

Location: Ontario, Manitoba or Saskatchewan

Everyday flexibility. Flexible work arrangements. Hybrid work environments. Regional travel required.

It's a new world, and we're learning to embrace it People are changing the way they work and connect, so we're changing too. Join a team that lets you impact the future, grow to your fullest potential, be your authentic self, and connect with clients and colleagues in meaningful ways.

Canadian Western Bank (CWB) is the only full-service bank in Canada with a strategic focus to meet the unique financial needs of businesses and their owners. Our teams take a relationship-based approach to deliver a uniquely proactive client experience through highly personalized service, specialized expertise, customized solutions, and faster response times. We provide full-service business and personal banking, nation-wide specialized financing in targeted industries, comprehensive wealth management offerings, and trust services. And we do it together - united, as one CWB. We are firmly committed to the responsible creation of value for all our partners and our approach to sustainability will support our continued success.

Our highly engaged teams operate within a client-centric, collaborative, and change-ready culture, with a core focus to achieve our vision to become the best full-service bank for business owners in Canada as we continue to transform our capabilities. And we are building momentum .

The opportunity

CWB is seeking a Senior Manager, Regional Sales & Support (RSS) to provide expert sales program guidance to a CWB salespeople and sales leaders within the Central Canada Region to improve results across all business channels (Commercial, Cash Management, Personal Banking & Wealth). In this individual contributor role, the successful incumbent will work to ensure all business channels remain a priority providing teams with the tools and capabilities required for them to thrive and excel in their roles relative to CWB's strategic direction and individual business plans, working together, united as #oneCWB.

Day-to-day activities

An expert on the CWB sales process, the Senior Manager, RSS will partner with other members of Sales Effectiveness, Client Solutions Analytics, and the regional leadership team in the development and execution of sales plans and business development activities to mobilize bank initiatives in a coordinated manner that is consistent with CWB strategy, client experience and brand including the deployment of tools and consistent practices while prioritizing market opportunities & addressing gaps. The successful candidate will measure progress against targets and make proactive recommendations on how to achieve results. Support the development and implementation of programs that will help the region achieve business plans based on market insights, client segments, market opportunities and client experience weaving in the CWB differentiators and value proposition, mobilizing the full breadth of CWB's entities to fully serve our clients.
Support the implementation of target operating model in alignment of CWBs' strategic direction while staying ahead of regional trends
Provide expert support as our corporate sales liaison to the frontline, fielding frontline queries and providing training and support to launch sales programs, including campaigns, incentive plans, sales pipeline, client relationship management system, and other tools to drive sales results.
Capture and share market intel and competitive practices happening in the region, and recommend strategies to address external pressures
Support the banking centre network in delivering balanced growth in desired areas, including diversification of the loan book, deposit growth targets, and wealth referrals from business owners, by using analytical tools from the Performance Portal to identify and prioritize growth in key areas.
Regional Support Prioritize targeted sales coaching opportunities for Senior VP, Central Canada Region, focusing on how commercial relationship managers bring the strength of all CWB Business Lines to the benefit of the client relationship.
Mobilize initiatives (such as campaigns or effective pipeline management practices) in a coordinated manner.
Strategically work with banking centre teams to deliver exceptional client experience framework that will deliver on our brand promise and improving the banking centre's net promoter scores, along with technical support and expertise related to sales management tools, and campaign tracking
Coordinate and set agendas for Central Canada Region sales and leadership meetings
Consolidate regional sales activity and sales results reporting, synthesizing key insights to help Senior VP, Central Canada Region focus efforts and drive results.
Relationship building Strengthen and build relationships of trust, credibility and support with our banking centres, regional leadership, and supporting corporate teams
Act as liaison between the field and the corporate office teams on matters relating to the client experience and meeting banking centre and individual objectives
Support programs which will help banking centre networks create market specific business plans, based on market knowledge, specialized industry segments, opportunities, and client excellence, in partnership with several departments and end users
Drive for optimal effectiveness of sales and marketing strategies based on branch plans, including helping the banking centres maintain an active sales funnel to achieve their objectives.
Core knowledge & demonstrated experiences

Foundational knowledge includes an undergraduate degree or relevant work experience in banking or a financial institution, with a highly successful sales background. Stand apart candidates will have diverse sales function (commercial, including cash management, & personal) experience at a financial institution and helped develop and execute sales strategies and marketing plans, client experience measurements (Net Promoter Score - NPS) and business activity management plans. Your technological savvy will appear in the form of strong proficiency in MS Office, including Excel and PowerPoint.

Skills & abilities that define you Sales leadership. Solid business acuity and a proven eye for business and understanding of sales leadership, management, and sales activities practices.
Player coach. The two are synonymous. You have a proven ability to influence those in your sphere positively and defuse situations with ease. You are engaged and present for every coaching opportunity & thrive on others success.
Winning aspiration. You are ambitious. The desire and motivation to succeed with the drive and focus to make it happen - fueled by the belief that better is always possible.
Dot connector and data engager. Ability to translate sophisticated data and information into simple communication that enhances informed decision making, and helps the field connects the dots between expected activities and outcomes.
Effective communicator. Clearly conveys information using the tools vital, engaging the audience to ensure the message is delivered and understood, creating a positive first impression with confidence and respect
Relationship builder. Demonstrated ability to build and maintain relationships with management, employees, and external partners to enhance professionalism and productivity.
Influential presenter. Facilitating, presenting, and communicating with others is your natural habitat. Your audiences leave feeling impacted, engaged, and enlightened.
Fearless change leader. You help advance cultural norms, overcome barriers, and diversify thinking.
A true #tealmate. Live & champion CWB values. Represent the CWB Brand with honour and integrity, embodying our culture in a way that prioritizes collaboration and respects individuality. Respect the code: OneCWB Growing Together.
Why work with us?

Your success is our obsession And our award-winning culture & benefits back it up.

Proudly recognized by Great Place to Work® in 2024 as one of Canada's top 50 Best Workplaces & member of Waterstone Human Capital's Most Admired Corporate CulturesTM Hall of Fame.

Wellness matters . We offer an award-winning benefits package that includes: Hybrid work environments
Everyday flexibility
Generous company-funded health coverage
Health care spending account
A flexible wellness program
generous time-away options to unplug, rest & recover
Career development. We commit to our employees' development and help them reach their professional goals with: Organization wide coaching services
Mentorship
Education support & training programs
Bring your whole self to work. Inclusion is a journey requiring practice & experience to result in a powerful outcome. Your perspective matters & voice will be heard. Find community within the CWB family in our employee represented groups.

#LI-JL1

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As an equitable employer, CWB Financial Group is committed to providing a safe and inclusive environment where a diverse workforce thrives. You are welcomed and encouraged to bring your whole self to work. Dignity, respect and equality are non-negotiables. If you require accommodation during any part of the recruitment or selection process, please reach out.

Closing Date:

* Position closes at 12:01am on the close date identified below.
12/8/2024