Manager, Market Research

3 months ago


Toronto, Canada Scotiabank Full time

Is this role right for you?

In this role you will: Drives a customer focused culture throughout the team to deepen client relationships and leverage broader Bank relationships, systems, and knowledge. Develops and executes all aspects of market research for stakeholders across the Scotiabank Group of Companies Working with business line stakeholders to understand purpose and research needs. Designing end-to-end research projects (may include developing research proposals, research plans, methodology, target, quotas, timing, etc.) Delivering end-to-end research projects leveraging in-house tools and resources when suitable. Identifying and managing vendor relationships with high-quality partners (e.g., full-service, fielding, panel, etc.) Leveraging project management principles to ensure research projects are on time and budget. Showcase and advocate for research strategy and insights through GBCI Hub, town halls, Global Marketing shares, etc. Direct and deliver research strategy & insights Establishing a cohesive network of relationships with vendors to ensure that insights meet business needs. Providing direction in the use of the most effective and innovative market research analytical techniques. Coordinating, analyzing, and presenting market research data, including insights from multiple sources, advising stakeholders or senior management on the best ways to action insights. Creating and maintaining a network of professionals to share learning. Provide relationship management support for various business lines across the organization Fostering trust with internal stakeholders, including key senior leaders across the organization to leverage insights to influence business strategies and decisions. Delivering insights in a consultative way to support stakeholders during strategy, ideation, and execution phases of their projects. Contributes to a high-performance environment and demonstrates a commitment to Scotiabank’s values: accountability, passion, integrity, and respect. Delivers results in accordance with Scotiabank behavioural competencies. Acts in an inclusive team culture and environment where team members hear, share, and appreciate diverse perspectives. Manages/supports multiple projects concurrently. Liaises with multiple vendors concurrently. Supports multiple stakeholders and/or business lines concurrently. Share and leverage available GBCI research and insights. Design and execute projects within budget. Proactively contributes to a positive team environment across both their direct team and the broader team(s). Proactively offers to help teammates & leaders - makes others better. Hybrid – 6 days/month in office; non-standard hours can occur. Limited travel required for the role.

Do you have the skills that will enable you to succeed? We'd love to work with you if you have:

Advanced level of experience in market research (8 or more years), preferably on the vendor or client-side. Thorough understanding of the end-to-end process of quantitative and qualitative market research. Superb written and verbal communication skills. Proven ability to translate and communicate business requirements into technical research project specifications. Extensive working knowledge of multi-variant statistical techniques. Strong interpersonal skills with proven ability to work within cross-functional teams. Superior organizational, analytical, and problem-solving skills. Demonstrated project management skills - ability to balance multiple priorities and deadlines. Expert knowledge of SPSS, R, Microsoft Excel, and PowerPoint; and Qualtrics. Aware and knowledgeable of emerging market research techniques. Fluency in French is desirable. Completed an undergraduate university degree or college, such as commerce, mathematics, or computer science. Completed Market Research certificate program, an asset. Specialized qualitative training, Qualitative Research Associate designation, an asset.

What's in it for you?

The opportunity to join a forward-thinking and collaborative team, surrounded by innovative thinkers A rewarding career path with diverse opportunities for professional development Internal training to support your growth and enhance your skills
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