Expert Digital Marketer
4 weeks ago
Job Title: Expert Digital Marketer
Location: St-Laurent, Québec QC (On-Site)
Type: Full-Time
Actual Title: User Acquisition and Growth Marketing
Position Overview:
We are looking for an Expert Digital Marketer with at least 9+ years of experience in managing and scaling paid ad campaigns across multiple platforms. The ideal candidate has a proven track record of delivering measurable results, optimizing ad spend, and driving ROI for digital marketing campaigns.
Key Responsibilities:
- Develop, execute, and manage highly effective paid advertising campaigns across Facebook, Google, Instagram, and TikTok.
- Conduct in-depth audience research and segmentation to ensure campaigns target the right demographics.
- Optimize campaigns for maximum ROI through A/B testing, creative strategies, and performance analysis.
- Monitor and analyze campaign performance, providing actionable insights and recommendations.
- Collaborate with content and design teams to create high-performing ad creatives and copy.
- Stay updated on industry trends, platform updates, and algorithm changes to maintain a competitive edge.
- Manage large advertising budgets effectively, ensuring cost efficiency and impact.
- Utilize advanced tools for campaign tracking, analytics, and reporting.
Qualifications:
- 9+ years of experience in digital marketing with a strong focus on paid ads.
- Proven track record of managing successful campaigns on Facebook, Google, Instagram, and TikTok.
- Expertise in campaign optimization, A/B testing, and performance analysis.
- Strong analytical skills and experience with tools like Google Analytics, Facebook Ads Manager, TikTok Ads Manager, etc.
- Excellent knowledge of audience targeting, bidding strategies, and budget management.
- Creative and strategic thinker with exceptional problem-solving skills.
- Strong communication skills to collaborate with cross-functional teams.
Preferred:
- Experience in the pet or lifestyle industries.
- Familiarity with AI-driven tools for ad optimization.
- Certifications in Google Ads, Facebook Blueprint, or similar programs.
Fluid vous remercie de l'intérêt que vous portez à cette opportunité. Toutefois, seuls les candidats possédant les compétences requises seront contactés.
Fluid souscrit aux principes d'égalité d'accès à l'emploi et d'action positive. Nous accueillons et encourageons la diversité sur notre lieu de travail.
Les candidats doivent être qualifiés pour travailler au Canada.
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