Social Media Specialist

Job Title

Social Media Specialist

Who are we?

Founded in 1924, Irving Oil is a family-owned international refining and marketing company with a history of long-term partnerships and relationships. With operations throughout Eastern Canada, New England and Ireland we focus on delivering quality products and exceptional service to our customers and our communities. Every day, we strive to put our good energy in action to bring families together, support the environment and local wildlife, and to create learning opportunities that empower the next generation.

Here's what you can expect from us:
When you're a part of our team, you'll see how we bring good energy to all that we do. At Irving Oil, we strive for a work environment where each of us feels we belong, can bring our whole selves to work, and where we treat our fellow employees with kindness and respect. Together, we will support our corporate strategy, high standards and the communities where we live and work. Our collaborative approach, safety-first culture and commitment to building resilient teams helps reinforce our internal brand position where People Matter. That's why we're dedicated to investing in our employees’ potential, so that they can reach their career goals.

**Job Description**:
What you can expect in a typical day

What we offer:

- Competitive salary, bonus and pension plan
- Flexible benefits, including a Health Spending Account
- Hybrid Work Opportunity - flexible work model that supports a blend of in office and remote
- Wellness support, including annual wellness allowance and paid personal care days
- Paid vacation and vacation purchasing
- Personal and professional development opportunities
- Named one of Canada’s Top 100 Employers for six consecutive years

Your roles and responsibilities:

- Create content for all organic social media channels, including pitching and identifying story opportunities.
- Provide support to Digital Engagement Team as members respond to comments and direct messages across our platforms.
- Schedule photography and videography, providing live event support when required.
- Prepare detailed content for calendars that align with our guiding principles, including proactively planning meetings to support the calendar creation.
- Continuously improve by capturing, analyzing and reporting appropriate social data and metrics, insights and best practices.
- Identify growth and training opportunities for the team, while also managing relationships with internal stakeholders and vendors.
- Audit company's social media channels and activities and propose plans that ensure we are well positioned to achieve our goals and deliver on client expectations.

Professional skills
- Strong verbal and written communication skills.
- Strong analytical skills.
- Proven ability to maintain good working relationships with stakeholders including senior leaders.
- Experience dealing with multiple priorities and deadlines with a proven ability to meet deadlines.
- Strong attention to detail and presentation skills.
- Strong knowledge of social media platforms.

Travel
- Flexibility to be available outside of work hours, a

Education and experience
- University degree in a related discipline (e.g. Communications, Journalism, Digital Media, Marketing.)
- Three to five years of practical experience in a similar role.
- Knowledge of current digital platforms, including Facebook Ads Manager, along with technologies, trends and tools.
- Excellent written and verbal communication skills. Knowledge of Canadian Press Style Guidelines considered an asset.

LI-Hybrid

Job Requirements - Work Experience

Communications

Job Requirements - Education

Bachelors

Location

Saint John, NB