Digital Marketing Specialist

1 week ago


Winnipeg, Canada Resident Connect Inc Full time

**Overview**

**Duties**
- Develop and implement comprehensive digital marketing strategies to increase online presence and drive traffic.
- Manage and optimize e-commerce platforms, ensuring seamless user experience.
- Utilize Google Ads and Facebook Advertising to create targeted campaigns that generate leads.
- Analyze website performance using Google Analytics, providing insights for continuous improvement.
- Collaborate with graphic designers to create visually appealing marketing materials using Adobe Creative Suite.
- Maintain the company website using WordPress, ensuring content is up-to-date and optimized for search engines.
- Monitor industry trends and competitor activities to identify new opportunities for growth.
- Utilize SQL, HTML, CSS, and JavaScript as needed to support various marketing initiatives.

**Requirements**:

- Proven experience in digital marketing with a strong portfolio showcasing successful campaigns.
- Proficiency in e-commerce platforms and understanding of SEO principles.
- Strong analytical skills with experience in Google Analytics for data-driven decision making.
- Knowledge of graphic design principles with proficiency in Adobe Photoshop and Adobe Creative Suite.
- Basic understanding of web development technologies including HTML, CSS, SQL, and JavaScript is preferred.
- Excellent written and verbal communication skills with an eye for detail.
- Ability to work independently as well as collaboratively within a team environment.
- A passion for staying updated on the latest digital marketing trends and technologies. Join us in shaping the future of our brand through innovative digital marketing strategies

Pay: $31,600.00-$42,000.00 per year

**Benefits**:

- Casual dress
- Company events
- Dental care
- On-site parking
- Paid time off
- Vision care

Work Location: In person



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