Business Analyst

2 weeks ago

Oakville, Canada Peter Mielzynski Agencies Full time

Overview:
As a Business Analyst you will be responsible for supporting the achievement of PMA’s business goals by providing analysis and insights through the development and use of various productivity tools.

**Department**: Business Analytics

**Reports To**: Director of Business Analytics & Data Systems

**Responsibilities**:

- Understand National and Provincial strategies and objectives
- Provide fact-based, analytic support to the Senior Director of Business Analytics and to the sales teams as needed
- Facilitate the production of actionable channel and brand information
- Delivery on monthly performance analysis identifying specific regions/brand/channel issues opportunities to be actioned
- Produce pre and post analysis on trade promotions with recommendations to trade development
- Delivery of actionable market intelligence to trade development team_._
- Assist in developing key initiative metrics and target accounts
- Provide channel performance assessment and appropriate tracking documents for key initiatives as required.
- Prepare market update for key accounts, quarterly
- Lead special projects as needed
- Manage and maintain Customer SAP database for Spear and Mobility tools
- Prepare weekly and monthly reports for the Consignment Wines division
- Assist with the development of monthly and quarterly sales meeting content as needed

Qualifications:

- Bachelor’s Degree in business or finance
- 2 years’ experience in sales or marketing in CPG company or Beverage Alcohol company
- Proficiency in MS Office with advance Excel skills in Pivot Tables, Vlookups, Sumifs, Countifs required
- Sound knowledge of business planning and/or market research processes
- Knowledge of brand activation best practices
- Strong analytical and business planning skills
- Good multi-tasking and organizational skills
- Good communication and presentation skills
- Basic trade development knowledge (supplier, sales, customer, brand) in CPG or Beverage Alcohol industry
- AC Nielsen experience as asset
- Beverage alcohol experience an asset

LI-Hybrid

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