Intermediate Social Media Strategist

**The Basics**:
**Company HQ**:
London, Ontari
- **Salary**:
$55,000 t$70,000
- **Work Location**:
London, Ontari
- **Start Date**:
TBD
- **Type of Work/Status**:
Full-time; Salary
- **Reports to**:
Amanda Wolfe, VP Marketing
- **DBetter. Work Better. Be Better.**:
**At tbk, we lead brands ttheir **_next:_**

Their next brand that delights their customers and helps them acquire the right ones.

Their next marketing website that generates more of the right business.

Their next campaign that leads people with ease tconnect with them.

Their next launch strategy that drives new expansion.

Their next backend platform that makes business easier and better.

**And the same for brands, we lead tbk’ers ttheir **_next:_**

Your next opportunity tmeet with some of the world’s best clients.

Your next chance tshow a team of the best what you’re capable of.

Your next moment tfocus on your career without sacrificing your personal life.

Your next ability tgrow your career with senior mentorship and coaching.

**Be your next at tbk.**

tbk is an award-winning, full-service agency headquartered in London, Ontarithat leads brands ttheir next. For over a decade, our team of professionals have been helping brands successfully compete and grow. We drive results with entrepreneurial thinking, strategic leadership, accessible websites, memorable branding, performance-based digital marketing, and custom software solutions. It’s nwonder why smany of Canada’s most trusted brands count on tbk tdeliver exceptional work.
- As an Intermediate Social Media Strategist, you’ll be instrumental in managing and executing social media strategies for our clients. We’re looking for someone whis passionate about social media trends, community engagement, and achieving measurable results. You’ll collaborate closely with our creative and performance marketing teams tbring social campaigns tlife, ensuring they align with client goals and brand voice. A local presence in London, Ontario, or the surrounding area is essential for this role, as you’ll be actively engaging with the community and attending client events.

***

**Why Work at tbk?**:
**Group Benefits**
Health & dental
- **Fridays Off in the Summer**
Paid fun in the sun
- **Autonomy**
Culture of trust & ownership
- **Above Market Compensation**
Competitive salaries and a quarterly bonus program
- **Flexible Work Schedule**
Root hours
(10:00 a.m. - 3:00 p.m. EST)
- **Team Spirit**
Social events & team building
- **Career Advancement**
Professional development,
mentorship & promotions
- **Work from Anywhere**
Hybrid work models
- **Furry Coworkers**
Pet-friendly office & support
for large vet bills
- **How Will You Be Successful in This Role**:
**Innovative Strategy Development**:Continuously develop creative and high-performing social media strategies that drive engagement, align with client objectives, and set our agency apart in the market.

**Client Understanding & Relationship Building**:Demonstrate a deep understanding of our clients’ goals and deliver social media solutions that exceed their expectations, building strong, lasting relationships.

**Community Engagement**:Engage authentically with local communities and clients, showcasing our brand’s presence and commitment tsupporting community initiatives.

**Data-Driven Performance**: Effectively measure and report on campaign performance, making data-driven adjustments toptimize outcomes and meet KPIs.

**Proactive Growth Identification**:Identify new growth opportunities, both for clients and our agency’s social media presence, ensuring we remain ahead of industry trends and platform updates.

**Responsibilities**: Develop, implement, and manage social media strategies across various platforms (e.g., Facebook, Instagram, LinkedIn, TikTok) t
- drive brand awareness, engagement, and lead generation. Create, curate, and manage content calendars that introduce new content types and formats while adhering tbest practices t
- keep clients’ social presence dynamic.
- Produce, curate, and oversee daily social media content (including text, images, videos, and infographics) that resonates with target audiences. Engage with local communities and attend client events t
- capture content, foster relationships, and enhance brand presence. Drive tclient events across Southwestern Ontarit
- capture social media content, ensuring a strong presence at regional engagements. Analyze social media performance metrics using analytics tools t
- measure campaign effectiveness, providing actionable insights for optimization.
- Regularly review and adjust social media KPIs with clients, ensuring alignment with their evolving goals and objectives. Collaborate with the creative team t
- produce visually compelling content that aligns with client brand guidelines. Stay updated on industry trends, platform updates, and best practices t
- maintain cutting-edge social media strategies. Conduct social media audits and competitor analys