Enrollment Coordinator + Digital Media Assistant

**Position**:Enrollment Coordinator + Digital Media Assistant with Front Desk Responsibilities **Hours + Rate**:24 hours per week, $20-$23/hour depending on experience and education. **Shifts**: 24 hours per week, with 1 FLEX hour over weekends to monitor social media. **Standard Hours**: - Mon: 10:30-6:30 - Tues: 1:00-8:00 - Wed: 10:30-6:30 **Additional Weekend Commitments**: Some weekend events (average of 1 per month) Dance Magic Studio is a dynamic, busy, and inclusive dance, music, aerial and performing arts studio that is proud to be locally owned and operated for 37 years. At DMS, our team is made up of vibrant, positive and engaged staff members. They draw upon their natural friendliness and authentic warm self to contribute to the DMS supportive culture. The result, is that our studio families have an incredible experience every step of their journey. If you want to be a part of an arts organization that makes an impact in the lives of children and our community - then we want to hear from you. **Traits**: - Creative, "think outside the box" personality - Self-starter with a goal-oriented, “extra-mile” mentality - Positive, compassionate, and patient, with a good sense of humor - Self starter who naturally leads by example - Organized with strong attention to detail - Thrives in a fast paced, every changing environment - Lifelong learner with a growth mindset - Honest, loyal, and a team player **Skills & Qualifications**: - Experience in advertising and social media marketing - Proficient in print design, layout, and graphic design work in Canva - Excellent communication and problem-solving skills - Ability to manage deadlines and handle multiple priorities - Proficient in digital tools and platforms, including facebook ads, social media, and video editing - Photography/graphic design interests and abilities are a plus - Keen understanding of current trends and our target market **Responsibilities**: - **Administrative Tasks**: - Assist with enrollment, client onboarding, and program selection - Accept basic payments and maintain accurate records - Provide information about programs, classes, and schedules - Support sales by promoting various classes to prospective students - **Digital Media & Content Creation**: - Create and edit social media content (reels, posts, live stories) - Capture photos and videos to promote programs and highlight student achievements - Schedule and manage social media posts to build community engagement - Monitor and initiate Facebook ads and other digital campaigns - Stay updated on industry trends to produce relevant and appealing content - **Community Outreach & Marketing Strategy**: - Attend community events, trade shows, and performances - Develop and distribute advertising messages and promotional materials - Monitor and adjust marketing strategies for enrollment growth - Track the results of promotions and optimize future advertising efforts **Growth Areas**: - **Digital Marketing Strategy**: Develop comprehensive marketing strategies to increase enrollment and drive website traffic - **Content Creation**: Produce videos, graphics, and other media to highlight programs and tell our story - **Online Advertising**: Manage Google Ads, Facebook Ads, and other campaigns to maximize ROI - **Analytics & Reporting**: Monitor performance metrics to evaluate marketing effectiveness **Qualifications**: - Diploma or Degree in one of the following is an asset: Communications, Business Marketing, or Public Relations - Strong organizational and multitasking skills - Excellent communication and customer service abilities - Basic knowledge of dance and music programs (a plus) - Proficiency in digital media tools, social media platforms, and video editing - Creative mindset with a passion for content creation and community building - Previous experience in administration, marketing, or digital media is an asset If you are passionate about marketing, community outreach, and enrollment strategies, and thrive in a creative, fast paced, team-oriented environment, we encourage you to apply **Application Process**: **Job Types**: Part-time, Permanent Pay: $20.00-$23.00 per hour Expected hours: 24 per week **Benefits**: - Dental care - Extended health care Schedule: - Evening shift - Monday to Friday - Weekends as needed Ability to commute/relocate: - Red Deer, AB T4N 4K8: reliably commute or plan to relocate before starting work (required) **Experience**: - Social Medial or Marketing: 1 year (preferred) Work Location: In person Application deadline: 2024-11-01 Expected start date: 2024-11-15