Media Planning Manager

3 weeks ago

Toronto, Ontario, Canada Mediabrands Full time
About the Role

We are seeking a highly skilled and experienced Media Planning Manager to join our team at Mediabrands. As a key member of our integrated media planning team, you will be responsible for leading the preparation, writing, and presentation of media plans, proposals, and analysis that meet client objectives and exceed expectations.

Key Responsibilities
  • Develop and execute comprehensive media plans that align with client business objectives and Key Performance Indicators (KPIs)
  • Lead a team of employees, providing guidance, coaching, and development opportunities to ensure their success
  • Collaborate with internal stakeholders, partner agencies, and other departments to ensure seamless execution and knowledge-sharing
  • Manage client relationships, ensuring exceptional service and building strong, long-term partnerships
  • Stay up-to-date with industry trends, media research, and best practices to inform media planning decisions
  • Develop and present evaluations of media opportunities, trends, and issues relevant to clients
  • Oversee financial media control, including purchase authorizations, billing, and budget control reports
Requirements
  • 5-7 years of experience in marketing and/or advertising, with a focus on integrated media planning
  • Manager-level experience in media planning, with a proven track record of success
  • Strong knowledge of advertising in international markets (US, UK) and ability to develop positive, ongoing business relationships
  • Excellent communication, leadership, and problem-solving skills, with a proactive approach to innovation and collaboration
  • Proficient in media research tools (e.g. MRI, Vividata, Nielsen) and media tools (e.g. Prisma)
  • Ability to work collaboratively, independently, and as part of a global network of agencies
About Us

Mediabrands is a global network of agencies that unlocks business growth for the world's most ambitious brands. We believe in the power of media to reshape our industry and orchestrate a brand's entire consumer experience. Our agency celebrates diversity in an inclusive environment where all talent feel seen, heard, and valued. We are committed to creating a better media company, a better media industry, and a better world.

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