Executive Marketing Lead, Canadian Brand Portfolio
2 weeks ago
At Molson Coors Beverage Company, we're passionate about brewing beverages that unite people to celebrate all of life's moments.
SalaryWe offer a competitive salary for this role, estimated to be around $100,000 per year, depending on experience and qualifications.
Job DescriptionThis is an exciting opportunity to join our Canadian Brand Marketing team as a Marketing Manager, Strongbow. You will be responsible for localizing and executing the overall brand strategy across Heineken in Canada, driving commercial growth and delivering the brand's annual operating plan.
- Brand Champion for Strongbow across 360 degrees of the marketing mix in Canada, supporting the Formula 1 partnership on Heineken.
- Create, localize and execute overall Strongbow brand strategy for Canada, including TV media, social & digital media, and local activation of Heineken's Formula 1 Partnership.
- Collaborate closely with Heineken counterparts, leading campaign adaptations and identifying opportunities for Canadian-led campaigns.
To succeed in this role, you'll need:
- A Bachelor's degree in Business Administration, Marketing or other relevant field.
- At least 5 years' progressive experience in brand marketing.
- Experience collaborating with sales on implementation of marketing programs.
We offer a range of benefits, including flexible work programs, access to training and development opportunities, and a beer allotment. As a member of our team, you'll also have the chance to contribute to our community involvement initiatives and make a real difference in the lives of others.
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