Strategic Content Designer Lead

7 days ago

Toronto, Ontario, Canada Aquent Full time
About the Role

We are seeking a highly skilled Strategic Content Designer Lead to join our team at Aquent Talent.

This is a full-time position that offers an exciting opportunity to shape the conversations we conduct through each of our digital products.

Key Responsibilities
  • Create strategies for using content to support our clients' needs for information and understanding in the digital products we design.
  • Facilitate collaborative design activities and ideation sessions and collaborative work activities.
  • Articulate the rationale behind a content strategy and provide design advice or guidance to other product team members.
  • Provide practical direction to the larger design team on our client's Content Design communications standards, tools, channels, and processes.
  • Act as an advocate for our clients, representing their needs and interests in discussions about the role of content in the products we design and how that role may affect other aspects of a product's design.
Content Creation
  • Create client-focused textual content ensuring that it supports our client's design principles and the team's design and product strategies, including labels, explanatory text, hidden or alternative text, metadata, and support content internal to a digital product, as well as external (go-to-market) content.
  • Partner with peers to shape or develop other (non-textual) content: iconography, information graphics, imagery, and data.
  • Apply the principles of Inclusive Design in content design and creation.
  • Collaborate with Legal, Compliance, and Regulatory teams to ensure that our digital conversations satisfy our legal and regulatory responsibilities.
  • Manage the documentation and sharing of content throughout its lifecycle.
Research and Testing
  • Work with a designated Design Researcher to facilitate team agreement on the questions it needs to answer through its Research and Testing activities.
  • Partner with the team's designated Testing and/or Design Lead to initiate tests of the effectiveness of specific content strategies and specific content executions.
  • Research content and messaging strategies in the competitive landscape and perform competitive audits pertinent to specific design or business goals.
  • Perform content audits where appropriate.
What We Offer
  • A salary range of $80,000 - $110,000 per year, depending on experience.
  • An estimated annual bonus of 10% to 20%, based on performance.
  • A comprehensive benefits package, including subsidized health, vision, and dental plans, paid sick leave, and retirement plans with a match.
  • Free online training through Aquent Gymnasium.
  • A commitment to diversity, equity, and inclusion.

We are an equal-opportunity employer and welcome applications from candidates of all backgrounds.

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