Brand and Creative Strategy Director

4 days ago


Old Toronto, Canada Holt, Renfrew & Co. Full time
Job Title

Director, Brand & Creative Strategy

About the Role

We are seeking a highly motivated and experienced Brand and Creative Strategy Director to join our team at Holt Renfrew & Co. The successful candidate will be responsible for leading the development and planning of our brand strategy, working closely with the Vice President, Brand & Creative Strategy.

Key Responsibilities
  • Develop and implement internal and external projects that build our Brand Spirit in employees and customers;
  • Oversee the execution of Brand & Creative Strategy projects, including major and minor initiatives;
  • Liaise with buyers on all buys, ensuring timely delivery of product in store and online;
  • Work with vendors and internal teams on collaborations that strengthen our brand pillars;
  • Build and maintain relationships with vendors to manage design and production, and track project status;
  • Continuously research new vendors to partner with, including new product design for capsule collections;
  • Collaborate with various teams on Brand projects, such as H Project Uncrates, Holt Renfrew milestones, sustainable and socially responsible pop-ups, and Holiday Bears;
  • Assist the Vice President, Brand & Creative Strategy in developing ongoing strategies to develop Holt Renfrew and H Project as a platform for positive change;
  • Ideate and implement special programs with stores and oversee their management;
  • Work with store planning to manage renovation of permanent H Project departments;
  • Represent the Vice President, Brand & Creative Strategy when needed;
  • Attend cross-functional meetings to develop rollout plans for products, collaborations, and executions;
  • Contribute to Marketing Campaign and inspiration decks when required;
  • Stay up-to-date on sustainability initiatives and inform the Vice President, Brand & Creative Strategy;
  • Set and oversee annual budgets, attending budget meetings with finance;
  • Liaise with Marketing and Fashion Office teams for reporting and insights;
  • Work with the internal legal team to build contracts;
  • Maintain relationships with other business units.
Requirements
  • A post-secondary degree or diploma in marketing or a business-related discipline;
  • A minimum of 8 years of experience in marketing, brand management, or strategy, with client relations;
  • Enthusiasm, high energy, and a 'hands-on' approach as a leader;
  • Self-motivation, strong quantitative skills, attention to detail, and a high aptitude for problem-solving and understanding customer behavior;
  • Demonstrated knowledge of marketing-related media and promotional vehicles;
  • Demonstrated leadership and influencing skills, with the ability to get things done;
  • Excellent interpersonal skills, as a team player who can act as both a leader and an individual contributor when required;
  • Confident and effective communication (written and verbal) and interpersonal skills;
  • Adaptability and comfort with ambiguity and change;
  • High service orientation, with exceptional organizational and follow-up skills;
  • Passion for sustainability, fashion, and luxury retailing;
  • Retail experience, fashion, and accessories background an asset;
  • Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook);
  • Demonstrated financial and budget planning skills, with CRM knowledge an asset.
Measures of Success
  • Contribution to financial objectives;
  • Individual objectives linked to the achievement of department goals;
  • Feedback from internal and external clients.
Salary Range

$80,000 - $120,000 per year, depending on experience.

Holt Renfrew & Co. is committed to fostering a diverse and inclusive workplace, where everyone feels valued and supported. We believe that a diverse and inclusive work environment is essential to driving innovation and creativity, and we strive to create opportunities for all employees to contribute and grow.



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