Senior Director, Media Planning Strategist
2 weeks ago
At Klick, we're building a workplace that realizes the full potential of our people and clients in life sciences. Our ecosystem of brilliant minds is constantly evolving, with exponential growth year-over-year. This means opportunities for talented individuals to develop into future leaders at all levels.
We're proud to be one of Canada's Top 10 Great Workplaces, Most Inspiring Cultures, Best Workplace for Innovators, Best Managed, and Fastest Growing company. Our career paths are diverse, and we believe that's an asset. If you're looking for a challenging role that lets you make a tangible difference, we encourage you to explore this opportunity.
Job Details
As a Senior Director, Media Planning Strategist, you'll be at the heart of our mission to revolutionize healthcare communication. You will lead the development and execution of integrated media strategies that resonate with both healthcare providers and patients. Your strategic vision will define go-to-market strategies and ensure the successful delivery of our media solutions. In this role, you'll work closely with our media planning teams, research departments, and senior leadership to drive impactful media strategies across multiple channels.
This position is ideal for someone who is not only experienced but also passionate about making a difference in the healthcare industry. If you bring your strategic expertise, leadership skills, and innovative mindset to our team, we want to hear from you.
Key Responsibilities:
- Develop media strategies for both healthcare providers (HCP) and patient segments, ensuring tailored and effective communication approaches.
- Manage the media pitch process from start to finish, collaborating with internal teams to create compelling narratives and strategies.
- Oversee cross-channel media planning and optimization efforts, providing strategic guidance and ensuring alignment with client objectives.
- Collaborate closely with media planning, research, and analytics teams to shape and refine media strategies that drive measurable results.
- Mentor junior members of the media team, enhancing their skills in strategy, storytelling, and business acumen.
- Contribute to new business development efforts by leading strategic planning and participating in pitch presentations.
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