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Strategic Marketing Manager

2 months ago

Montreal, Quebec, Canada Omnitrans Full time
About the Role

Omnitrans is seeking a visionary leader to drive brand growth and market expansion as its Bilingual Manager, Market Intelligence & Strategic Marketing.

Key Responsibilities
  • Develop and implement comprehensive strategies to drive business development initiatives and brand management.
  • Formulate business plans using various sales arguments and tactics in collaboration with the Senior Vice-President of Business Development & Client Experience.
  • Research and analyze key markets with sales and customer service team members to acquire market intelligence.
  • Schedule and attend conventions, conferences, and tradeshows to identify attendees and provide post-event reports and analysis.
  • Develop and update detailed competitor database.
  • Assume brand manager functions across all media and develop plans to increase awareness in existing and new markets.
Requirements
  • Bachelor's degree in marketing, management, or commerce.
  • Analytical and detail-oriented with a creative flair.
  • Proven storyteller with impeccable writing skills and the ability to create content.
  • Perfectly Bilingual (English and French; written & spoken).
  • Experience in a well-established international company with a hybrid work environment.