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Market Research Manager

2 months ago


Toronto, Ontario, Canada Scotiabank Full time
About the Role

We are seeking a highly skilled Market Research Manager to join our team at Scotiabank. As a key member of our organization, you will be responsible for driving a customer-focused culture throughout the team to deepen client relationships and leverage broader Bank relationships, systems, and knowledge.

Key Responsibilities
  • Develop and Execute Market Research Strategies: Develop and execute all aspects of market research for stakeholders across the Scotiabank Group of Companies.
  • Collaborate with Business Stakeholders: Work with business line stakeholders to understand purpose and research needs.
  • Design and Deliver Research Projects: Design end-to-end research projects, including developing research proposals, research plans, methodology, target, quotas, timing, etc.
  • Manage Vendor Relationships: Identify and manage vendor relationships with high-quality partners.
  • Project Management: Leverage project management principles to ensure research projects are on time and budget.
  • Communicate Insights: Showcase and advocate for research strategy and insights through various channels.
  • Provide Direction: Provide direction in the use of the most effective and innovative market research analytical techniques.
  • Analyze and Present Data: Coordinate, analyze, and present market research data, including insights from multiple sources.
  • Network and Relationship Management: Establish a cohesive network of relationships with vendors to ensure that insights meet business needs.
Requirements
  • Advanced Market Research Experience: 8 or more years of experience in market research, preferably on the vendor or client-side.
  • End-to-End Market Research Knowledge: Thorough understanding of the end-to-end process of quantitative and qualitative market research.
  • Strong Communication Skills: Superb written and verbal communication skills.
  • Business Acumen: Proven ability to translate and communicate business requirements into technical research project specifications.
  • Technical Skills: Extensive working knowledge of multi-variant statistical techniques, SPSS, R, Microsoft Excel, and PowerPoint; and Qualtrics.
  • Fluency in French: Fluency in French is desirable.
  • Education: Completed an undergraduate university degree or college, such as commerce, mathematics, or computer science.
What's in it for You?
  • Join a Forward-Thinking Team: The opportunity to join a forward-thinking and collaborative team, surrounded by innovative thinkers.
  • Rewarding Career Path: A rewarding career path with diverse opportunities for professional development.
  • Internal Training: Internal training to support your growth and enhance your skills.