Director of Influencer Management and Public Relations

5 days ago


Toronto, Ontario, Canada Behaviour Interactive Full time
Unlock Your Potential as a Director of Influencer Management and Public Relations

Behaviour Interactive, a leading game development studio, is seeking a seasoned professional to lead our Influencer Management and Public Relations efforts. As a Director of Influencer Management and Public Relations, you will be responsible for setting the global direction for our current and upcoming live games, empowering your team to create high-quality influencer campaigns, and fostering collaboration with partners and agencies worldwide.

Key Responsibilities:
  • Develop and execute global influencer management and PR strategies for our live games
  • Lead a team of influencer managers and PR managers to create high-impact campaigns
  • Cultivate relationships with influencers, agencies, and the press to drive positive ROI
  • Manage influencer and PR budgets for all our games
  • Mentor and coach team members to drive growth and success
Requirements:
  • 8+ years of experience in the gaming or entertainment industry, with a proven track record of launching games and driving GaaS campaigns
  • Knowledge of the current game community, influencers, and journalists
  • Strong understanding of influencer and PR KPIs, with a track record of driving positive ROI
  • Experience managing influencer and PR teams, with a passion for team building and mentoring
  • Fluency in English; speaking French is a strong plus

Behaviour Interactive is a dynamic and inclusive studio that values diversity and creativity. If you're a seasoned professional looking to take your career to the next level, we encourage you to apply.



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