Strategic Creative Leader

3 days ago


Oakville, Ontario, Canada Whiteoaks Communications Group Limited Full time
Job Overview

We are seeking a highly skilled Strategic Creative Leader to join our team at Whiteoaks Communications Group Limited.

Serving the Golden Horseshoe of Ontario through radio & digital, we aim to deliver innovative solutions that captivate our audience.

This role will focus on providing leadership, inspiration, and direction to the Creative & Production teams, while also ensuring seamless coordination with the Traffic & Sales Department.

Key Responsibilities
  1. Develop and execute creative strategies that drive business growth and brand awareness.
  2. Collaborate with clients to understand their unique needs and develop tailored marketing solutions.
  3. Create compelling commercials, promotions, and public service announcements for our media businesses, including on-air, streaming, and online platforms.
  4. Liaise with voice talents and provide clear directions as needed.
  5. Compose high-quality copy that resonates with diverse target audiences.
  6. Drive innovation and creativity within the team, focusing on effective communication and compelling storytelling.
  7. Maintain a consistent brand voice across all channels, adhering to established style guides.
  8. Work closely with programming and advertising clients to craft engaging scripts, imaging, and branding.
  9. Meet campaign deadlines and adapt to client revisions.
Qualifications & Education Requirements
  1. Broadcasting College diploma or English/Writing degree.
  2. 5-10 years of related copywriting experience.
  3. 5-10 years of management experience.

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