Senior Product Marketing Manager, Commerce

4 days ago

Montreal, Quebec, Canada Coveo Full time
About the Role

Coveo is seeking a Senior Product Marketing Manager to join our Commerce Team. As a key member of our marketing organization, you will be responsible for developing and executing go-to-market strategies to acquire new customers and drive strategic growth.

Key Responsibilities
  • Develop and evangelize clear and concise value propositions and solution-based narratives that differentiate and drive demand for our commerce solution.
  • Create a wide range of market-facing assets, high-impact marketing collateral, and compelling content that reinforces our key solution messages, product offerings, and capabilities.
  • Partner closely with the demand generation team to support market-aligned programs that effectively drive pipeline growth with tailored messaging for diverse audiences.
  • Work with the Product Management team to lead go-to-market activities for new product launches and new feature releases, owning positioning, messaging, and related market-facing materials.
  • Collaborate with customer marketing, customer success, and directly with customers to produce compelling case studies, presentations, speaking engagements, and other advocacy materials.
  • Equip the sales and business development teams with tools, resources, and enablement to effectively communicate the value proposition of our products and position against competition.
Requirements
  • Over 5 years of marketing experience, including 2+ years in Product Marketing.
  • Demonstrated success in developing go-to-market strategies in collaboration with product management, encompassing product launches, content creation, and sales partnerships.
  • Proficiency in translating complex technical concepts into compelling marketing content for diverse audiences, supported by excellent verbal and written communication skills for internal and external stakeholders.
  • Willingness to travel up to 25%.
Preferred Qualifications
  • Previous roles in enterprise technology companies, particularly in Artificial Intelligence.
  • Previous experience in the Commerce field.

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