Trade Marketing Specialist

4 weeks ago

Montreal, Quebec, Canada Trade Ready Full time
About Us

Nestlé Nespresso SA is a pioneer in high-quality portioned coffee, working with over 120,000 farmers in 15 countries through its AAA Sustainable Quality Program. This program embeds sustainability practices on farms and surrounding landscapes, improving yields and quality while ensuring a sustainable supply of high-quality coffee and enhancing farmers' livelihoods.

Job Description

We are seeking a Trade Marketing Specialist for Nespresso based in Montreal, reporting to the Trade Marketing Manager. This role will play an active part in the Trade Marketing team, implementing and leading key retail activities to drive and increase new member acquisition.

Key Responsibilities
  • Reconcile and efficiently manage a budget of $2-4M
  • Lead in-store national campaigns, promotional activities, product launches, and permanent communication & displays
  • Drive point of sales development to increase brand visibility, awareness, consideration, and conversion
  • Analyze and identify merchandising improvements and develop new and innovative ideas
  • Build creative briefs for agencies and manage the design phase of projects from design approval to execution
  • Perform trade visits in key markets to assess initiatives
  • Plan, organize, and implement diverse trade events from concept development to post-event analysis
Requirements
  • Bilingualism in English and French is required for this position, necessitating a high level of proficiency in English for effective collaboration with collaborators across the Canadian market and/or internationally
  • Bachelor's Degree in Business Administration or Marketing
  • Proven experience (4-5 years) in a corporate environment with a marketing and sales background or similar position
  • Presentation and negotiating skills
  • Strong analytical and budget management skills
  • Ability to collaborate with cross-functional teams
  • Knowledge of market and channel specifics
  • Proficiency in MS Office
Preferred Skills
  • Knowledge in printing and/or production
What You Need to Know

Nestlé Canada is an equal-opportunity employer committed to diversity, equity, inclusion, and accessibility. We welcome qualified applicants to bring their diverse and unique experiences as a result of their education, perspectives, culture, ethnicity, race, sex, gender identity and expression, nation of origin, age, languages spoken, veteran's status, colour, religion, disability, sexual orientation and beliefs. If you are selected to participate in the recruitment process, please inform Human Resources of any accommodations you may require.

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