Senior Trade Development Manager

5 days ago

Calgary, Alberta, Canada Southern Glazer's Wine and Spirits Full time
Overview

Southern Glazer's Wine and Spirits is a leading wine and spirits distributor in North America, with a legacy of success spanning over 50 years. As a Senior Trade Development Manager, you will play a critical role in driving business growth and developing strategic relationships with suppliers.

The ideal candidate will have a strong background in trade development, with a proven track record of success in developing and executing marketing programs, managing supplier relationships, and driving sales growth. You will be responsible for creating and implementing marketing strategies that meet volume and value targets, while ensuring adherence to brand standards.

Key Responsibilities
  • Develop and execute marketing programs to drive sales growth and meet volume and value targets
  • Manage supplier relationships to ensure optimal allocation of resources and adherence to brand strategy
  • Create and present new program ideas and efficiencies to senior leadership
  • Plan, execute, and evaluate sales, promotions, and marketing of brands
  • Deliver marketing brand plans to management teams
  • Take a lead role in supplier planning initiatives, including supplier meetings, programming communication, and business review/planning meetings with SGWS leadership
  • Ensure all retail programs fall in line with standards regarding tracking and execution by coordinating with Pricing, Business Intelligence, and Finance
  • Set program objectives and measure ROI with a KPI scorecard
  • Ensure brand pricing and gross profit is aligned to strategy by channel
  • Oversee funds related to local marketing and brand planning
Requirements
  • Bachelor's degree in a related field or equivalent combination of education and experience
  • Five years of relevant experience in trade development or a related field
  • Able to obtain and meet industry licensing requirements as needed
  • Must possess a valid driver's license and secure and maintain auto-liability insurance by state laws
  • Overnight travel as required
  • Knowledge of applicable state regulations and adult beverage market dynamics
  • Proficient working knowledge of computerized applications, including word processing, spreadsheet, database, presentation software, email, and specialized business applications software
  • Interpersonal skills are required to establish and maintain effective working relationships with all levels of the organization and relevant stakeholders
  • Understanding of wine and spirits, including regions/varietals, product/food pairing techniques, basic production, and service
  • Ability to manage multiple projects/priorities on tight deadlines and maintain a high level of quality output
  • Strong analytical, verbal, and written communication skills
Physical Demands
  • Physical demands with activity or condition for a considerable amount of time include sitting and typing/keyboarding using a computer (e.g., keyboard, mouse, and monitor) or mobile device
  • Physical demands with activity or condition may occasionally include walking, bending, reaching, standing, squatting, and stooping
  • Critical nature of this job may require extended hours, overtime, and weekends
  • May require occasional lifting/lowering, pushing, carrying, or pulling up to 20lbs
EEO Statement

Southern Glazer's Wine and Spirits is an Affirmative Action/EEO employer, prohibiting discrimination and harassment of any type and providing equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training. SGWS complies with all federal, state and local laws concerning consideration of a qualified applicant's arrest and/or criminal conviction records. Southern Glazer's Wine and Spirits provides competitive compensation based on estimated performance level consistent with the past relevant experience, knowledge, skills, abilities and education of employees. Unless otherwise expressly stated, any pay ranges posted here are estimates from outside of Southern Glazer's Wine and Spirits and do not reflect Southern Glazer's pay bands or ranges.

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