Market Research Leader

2 months ago

Toronto, Ontario, Canada Leger Full time

Job Summary

We are seeking a highly skilled and experienced Senior Research Director to join our team at Leger. As a key member of our research team, you will be responsible for leading market research projects, developing and validating measurement tools, and providing expert advice to clients.

Key Responsibilities

  • Client Relations and Project Management
    • Develop and maintain strong relationships with clients to understand their needs and expectations
    • Manage research projects from start to finish, ensuring timely delivery and high-quality results
  • Business Development
    • Identify business opportunities and collaborate with the VP to develop and implement business strategies
    • Develop and present service proposals to clients to create new business opportunities
  • Research and Analysis
    • Develop and validate measurement tools to ensure accurate and reliable data
    • Conduct advanced statistical analysis to provide insights and recommendations to clients
  • Communication and Presentation
    • Present research findings and recommendations to clients in a clear and concise manner
    • Develop and maintain a thorough understanding of clients' industries and markets

Requirements

  • Education
    • University degree (Master's level preferred)
  • Experience
    • At least seven (7) years of experience in the market research or strategic consulting industry as a consultant or market/strategic research professional
  • Skills
    • Proven expertise in project management and client relations
    • Advanced skills in writing strategic reports and presentations
    • Proficient with computer tools: MS Office (Word, Excel, PowerPoint, Project and Outlook), SPSS/Stat XP, Sawtooth, etc.

Preferred Qualifications

  • Industry Knowledge
    • Knowledge of advanced statistical techniques: segmentation, MaxDiff, factor analysis, multiple regression, conjoint analysis, etc.
  • Soft Skills
    • A well-developed sense of analytical thinking and an ability to summarize
    • Detail-orientated, organized and quality-driven person
    • Able to multitask, prioritize, and manage time efficiently
    • Team player: ability to collaborate with other team members
    • Ability to work under pressure

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