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Marketing Manager
2 weeks ago
Job Summary:
**Responsibilities**:
- Develop and execute strategic marketing plans to achieve company objectives
- Oversee E-commerce initiatives and optimize online sales channels
- Create engaging content for various marketing campaigns
- Manage marketing budgets and allocate resources effectively
- Analyze market trends and competitors to identify opportunities for growth
- Lead social media marketing efforts across multiple platforms
- Collaborate with sales teams to drive advertising sales and promotions
- Implement SEO strategies to improve online visibility
- Coordinate product management activities to ensure successful launches
Qualifications:
- Bachelor's degree in Marketing or related field; Master's degree is a plus
- Proven experience in marketing roles with a focus on E-commerce and content marketing
- Strong analytical skills with the ability to interpret data and make strategic decisions
- Knowledge of social media marketing best practices
- Experience in advertising sales and budget management
- Familiarity with SEO techniques and tools
- Excellent communication and interpersonal skills
**Benefits**:
- Dental care
- Employee assistance program
- Life insurance
- Vision care
Schedule:
- Day shift
- Monday to Friday
**Experience**:
- Marketing: 5 years (preferred)
Ability to Commute:
- Waterloo, ON (preferred)
Ability to Relocate:
- Waterloo, ON: Relocate before starting work (preferred)
Work Location: In person
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