Marketing Specialist

2 weeks ago


Edmonton, Canada ACTIVE HOMES LTD Full time

Job Overview:
**Duties**:

- Conduct market research to identify trends and opportunities
- Manage product marketing initiatives from conception to execution
- Maintain and update content on website & social media
- Analyze marketing data using tools like Google Analytics
- Create visual content using Adobe Creative Suite
- Optimize content for search engines (SEO)
- Assist in budgeting and tracking marketing expenses
- Design all collateral including ads, brochures, flyers, invitations as needed
- Write copy for website, ads and collateral
- Manage community events with sales team

Marketing plan and budget
- Create and manage marketing plan and budget
- Plan and implement monthly and annual marketing and advertising calendar
- Develop marketing strategy for new projects
- Coordinate events to promote Active Homes Ltd.

**Skills**:
**Required Skills**:

- Proficiency in product management and market research
- Familiarity with WordPress for content management
- Ability to analyze data using Google Analytics
- Knowledge of SEO best practices

Nice-to-have Skills:

- Proficiency in Adobe Creative Suite for content creation
- Familiarity with budgeting processes in a marketing context

Pay: $40,000.00-$55,000.00 per year

**Benefits**:

- Company events
- Dental care
- Extended health care
- Life insurance
- On-site parking
- Vision care

Flexible Language Requirement:

- French not required

Schedule:

- Monday to Friday
- Weekends as needed

Supplemental pay types:

- Bonus pay

**Education**:

- Bachelor's Degree (preferred)

**Experience**:

- Marketing: 1 year (preferred)

**Language**:

- English (preferred)

Work Location: In person


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