Marketing & Business Development
4 months ago
**About Us**: MedPros is a healthcare management company that supports a variety of medical clinics across Southern Ontario. We provide comprehensive management services that enable clinics to operate efficiently while focusing on patient care. We're growing and looking for a dynamic individual to join our team as a **Marketing and Business Development Coordinator**.
**Position Overview**: We are seeking an experienced **Marketing and Business Development Coordinator** to spearhead our digital marketing efforts and expand our business relationships with clinics and healthcare professionals. This role will focus on both online and direct marketing strategies, from maintaining a strong digital presence to actively promoting MedPros' services to potential clients.
**Key Responsibilities**:
**Digital Marketing**:
- Manage and update the company website, ensuring content is fresh and relevant.
- Create, curate, and maintain blogs that align with MedPros' mission and healthcare management services.
- Manage and update LinkedIn profiles, create engaging content, and utilize LinkedIn for lead generation and networking with clinics and potential clients.
- Oversee and execute Facebook marketing campaigns to promote MedPros services.
- Implement Google SEO strategies to improve search engine rankings.
- Manage Google Ads campaigns, ensuring maximum return on investment.
**Business Development**:
- Actively seek out new clinics and healthcare professionals to partner with MedPros.
- Visit clinics in person to present MedPros' management services and develop new business relationships.
- Maintain a pipeline of prospective clients and regularly follow up to nurture relationships.
**Sales and Marketing Strategy**:
- Develop and execute a comprehensive marketing and sales strategy for business growth.
- Monitor and analyze marketing campaign performance and adjust strategies accordingly.
- Identify new marketing and business development opportunities to drive MedPros' expansion.
**Collaboration**:
- Work closely with the management team to align marketing and sales initiatives with overall company objectives.
- Support the creation of marketing materials and presentations to aid in business development efforts.
**Qualifications**:
- Proven experience in marketing and business development, ideally within the healthcare or medical clinic sector.
- Strong digital marketing skills, including website management, SEO, Google Ads, and social media marketing (LinkedIn, Facebook).
- Experience with content creation and blogging.
- Strong sales skills with a demonstrated ability to build relationships and close deals.
- Background in medical clinic management or healthcare marketing is a significant asset.
- Excellent verbal and written communication skills.
- Self-motivated, goal-oriented, and comfortable with working both independently and as part of a team.
- Proficiency in using digital marketing tools and CRM systems.
- Valid driver’s license and ability to travel locally for clinic visits.
**Benefits**:
- Competitive pay with strong commission and bonus structures.
- Opportunities for growth within the company.
- Flexible working environment.
- Gain experience in the rapidly expanding field of healthcare management.
If you’re a motivated individual with a passion for marketing and business development, and you have the skills to help MedPros expand its reach in the healthcare sector, we want to hear from you
**Job Types**: Full-time, Part-time, Internship, Contract, Volunteer, Casual, Freelance
Pay: $25.00-$40.00 per hour
Additional pay:
- Commission pay
Schedule:
- Day shift
**Experience**:
- Marketing: 2 years (required)
- Digital marketing: 2 years (required)
- Facebook Advertising: 1 year (required)
- LinkedIn Marketing: 1 year (required)
- Website management: 2 years (required)
- SEO: 2 years (required)
Work Location: Hybrid remote in Vaughan, ON
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